by Audrey Edart | Nov 18, 2024
Launch a magical campaign
for the holidays
Use the excitement of Christmas to engage your audience
Transformez la période des fêtes en une opportunité marketing à forte valeur CRM grâce à un Calendrier de l’Avent digital.
Chaque jour, vos audiences découvrent une surprise (jeu, offre ou contenu exclusif) les incitant à revenir tout au long du mois.
Plus qu’une simple animation, ce format immersif entretient la relation client, capte l’attention sur la durée et stimule la conversion tout en collectant des données exploitables pour vos futures activations.
Pourquoi lancer un Calendrier Gagnant ?
- Fidéliser sur la durée : un rendez-vous quotidien qui crée une relation continue entre votre marque et vos clients.
- Stimuler la conversion : chaque ouverture devient une occasion de réachat ou de mise en avant produit.
- Collecter et activer la donnée CRM : exploitez les insights et préférences collectés pour renforcer vos futures campagnes marketing.
Immersive mechanics for the festive season
The Adictiz selection to inspire you
Use gamification to enchant your audience this festive season.
Challenge your audience to achieve the highest score
Prepare the perfect Christmas list of your brand’s products
This year, treat yourself to qualified data for the holidays!
With Christmas just around the corner, this guide offers food for thought on the major end-of-year trends, as well as ideas for scenarios and formats to activate in order to create impactful campaigns and stand out from the competition during this strategic period.
Discover some examples of our customers’ campaigns
Galeries Lafayette choose the wheel of fortune
ShowroomPrivé choose the Claw Machine
Electrolux choose Tiny Wings
Weber choose Shopping List
Floa Bank choose the Advent calendar
Need to cover an event?
Our team is available to advise you
We’ll work with you to make strategic recommendations in line with your objectives, proposing a customized itinerary.
Our project managers can also take care of creating your campaigns.
(Managed Service)
by Audrey Edart | Oct 25, 2024
RED highlights its no-commitment offer
Offer an entertaining experience for a product or service launch
REd by SFR, the pioneer in telephone packages, is launching an innovative advertising campaign. Thanks to an engaging RED Playable Ads based on the game Tape Taupe. This captivating mini-game aims to promote the RED MEGA package in a fun way. Attracting users and increasing their interaction time with the brand.
Very popular playable ads format,
thanks to its impactful and uniform size.
This format facilitates the integration of playable ads into (or near) editorial content.
This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.
In this Playable Ads RED, users have to click on all the advantages of the RED MEGA offer, cleverly illustrated in the form of a burger. Each burger symbolises benefits such as the no-obligation price, unlimited calls and texts and data. Players explore the offer interactively. This will help them remember the strong points of the RED subscription.
The visual universe of Playable Ads RED is designed to capture attention and immerse the user in a playful and original universe. It perfectly embodies the modern and dynamic identity of RED by SFR. This interactive advertising format, unique in the telecoms market, combines product discovery with the pleasure of playing. Allowing RED by SFR to stand out and create a positive and memorable connection with its future customers.
More than 200 brands trust us
Flexible plans
tailored to your needs
Whether you are a beginner or an interactive marketing specialist, our range of prices will meet your marketing objectives.
A single platform for achieving your marketing
objectives and collecting exclusive data
by Audrey Edart | Aug 28, 2024
Qonto promotes its services to professionals
A mystery word campaign for the French and German markets
Qonto, the neobank dedicated to businesses, recently launched an interactive campaign in France and Germany to promote its banking services, in particular the speed of its international business transfers. At the heart of the initiative is a captivating mystery word game, designed to engage users while highlighting Qonto’s strengths.
Very popular playable ads format,
thanks to its impactful and uniform size.
This format facilitates the integration of playable ads into (or near) editorial content.
This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.
The mystery word game, at the heart of this campaign, invites participants to guess a key word related to Qonto’s banking services. Users start the game with a word to guess, helped by a set of letters. Each time a letter is selected, players find out whether it is part of the mystery word, and its position in the word is revealed. This game mechanic is intuitive, accessible and engaging, offering a user experience that is both fun and educational.
The main goal of this campaign is to highlight one of Qonto’s key advantages: the speed of its business transfers abroad. By playing the mystery word game, participants will gradually discover this major benefit.
Launched simultaneously in France and Germany, this campaign reflects Qonto’s desire to adapt to the cultural specificities of each market while delivering a consistent message. The mystery word game, thanks to its simplicity and universal nature, transcends linguistic and cultural barriers, offering a harmonious experience to users in both countries. The clues and words chosen are carefully tailored to resonate with the expectations and needs of professionals in these markets.
More than 200 brands trust us
Flexible plans
tailored to your needs
Whether you are a beginner or an interactive marketing specialist, our range of prices will meet your marketing objectives.
A single platform for achieving your marketing
objectives and collecting exclusive data
