by Audrey Edart | Sep 22, 2025
An interactive format to capture purchase intent and engage your audience
The Shopping List is an interactive mechanic that invites users to create their favorite product selection from a given list. This format captures purchase intent and reveals your audience’s preferences. As a powerful performance driver, it helps qualify prospects, personalize offers, and boost conversion, while making the campaign attractive by offering the chance to win the final selection.
Why launch a Shopping list?
- Capture purchase intent
- Collect enriched data
- Boost conversion
- Multi-format distribution
The Shopping List is an interactive mechanic that invites users to build their favorite product selection from a provided list. This format captures purchase intent and uncovers your audience’s preferences. As a true performance driver, it helps qualify prospects, personalize your offers, and boost conversion, while making the campaign appealing by offering a chance to win the final selection.
Why launch a Shopping list?
- Capture purchase intent: allow your audience to choose their favorite products;
- Collect enriched data: gather detailed insights on product preferences to segment your audience;
- Boost conversion: guide your users toward personalized selections of suitable products;
- Multi-format distribution: integrate the Shopping List into your website, mobile app, and social media channels.
Advanced customization
Adapt the mechanics to your needs for a unique experience
Game settings
- Customize pages and game path
- Customize form(s)
- Settings for item galleries (categories, products, prices, etc.)
- Option to set a maximum price for a selection
Visual personalization
- One image per product
- Item catalog design
Test the mobile version of the game by scanning the QR-code
3
Examples of Shopping List campaigns
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
by Julien Pirson | Feb 12, 2024
Engage your audiences with a creative format that enhances your brand
The Customizer is a creative tool that allows your audiences to personalize a visual with colors, text or icons. Whether it’s showcasing an existing product, imagining an ideal one, or playfully transforming an image, the possibilities are endless. This interactive format is also a powerful performance driver. It helps qualify your audiences and boosts engagement.
Why launch a Customizer?
- Awareness and engagement
- Qualification
- Commitment
- Multi-format distribution
The Customizer is a creative tool that allows your audiences to personalize a visual with colors, text or icons. Whether it’s showcasing an existing product, imagining an ideal one, or playfully transforming an image, the possibilities are endless. This interactive format is also a powerful performance driver. It helps qualify your audiences and boosts engagement.
Why launch a Customizer?
- Awareness and engagement: an original and creative experience tailored to your target audience, showcasing your brand universe or products;
- Qualification: collect valuable insights on your customers’ tastes and expectations to identify trends and preferences;
- Engagement: a participatory format that generates authentic user-generated content and involves your audience in creating value;
- Multi-format distribution: deploy your campaigns on your website, social media, or mobile app to maximize their impact.
Advanced personalisation
Adapt the mechanics to your needs for a unique experience
Game settings
- Customize pages and game path
- Customize form(s)
- Layer management (customizable elements divided into distinct areas).
Visual personalization
- Customization of various products
- A selection of fonts, colors, stickers, patterns, and other customizable graphic elements available to participants;
- Customizer interface design
Test the mobile version of the game by scanning the QR-code
3
Examples of Customizer campaigns
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
by Audrey Edart | Jan 29, 2024
Strengthen customer relationships at the point of sale through interactivity
Scan & Play offers an interactive point-of-sale experience by inviting customers to scan a QR code or barcode from a receipt, flyer or POS display. They are then taken to a competition, quiz or personalised content. The data extracted from the scanned code (e.g. store ID, product type, channel) not only allows you to measure the performance of the campaign, but also to personalise messages, prizes or redirects based on the profile or purchase context.
Why launch a Scan & Play?
- Liven up a point of sale
- Encourage conversion
- Leverage data from scanned codes
- Activate and retain
Scan & Play offers an interactive point-of-sale experience by inviting customers to scan a QR code or barcode from a receipt, flyer or POS display. They are then taken to a competition, quiz or personalised content. The data extracted from the scanned code (e.g. store ID, product type, channel) not only allows you to measure the performance of the campaign, but also to personalise messages, prizes or redirects based on the profile or purchase context.
Why launch a Scan&Play ?
- Bringing a point of sale to life: an interactive experience accessible via receipt, flyer or POS advertising to enhance the customer experience in store.
- Encourage conversion: immediate access to a <a href="https://www.adictiz.com/guide-dotation/
” style=”color: #0092ff;”>gift (promo code, game, etc.) encourages customers to return to the store or complete an online purchase.
- Leverage data from scanned codes: every piece of information in your barcodes or QR codes (store ID, product, channel) can be used during or after the campaign to refine the user journey, trigger specific redirects, and activate targeted emails.
- Activate and retain: by extending the relationship after purchase, Scan & Play becomes a CRM lever to engage customers over the long term.
Advanced personalisation
Adapt the mechanics to your needs for a unique experience
Mechanical parameters
- Configuration of barcode or QR code sequences associated with the experience
- Configuration of all types of codes
- Customisation of the post-scan gaming experience
- Mobile-first display
Testez la version mobile
du jeu en scannant
le QR-code
3
Example of a Scan and Play campaign
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
