by Audrey Edart | Mar 16, 2023
The concentration test at the service of your brand
The Intruder mechanic (or “odd one out” game) is based on a simple principle: identifying a foreign element hidden among a group of consistent objects. Whether moving or static, the intruder forces the user to analyze every visual detail of your brand.
Why launch an Intruder
- Maximum focus
- Fast
- Playful qualification
The Intruder mechanic (or “odd one out” game) is based on a simple principle: identifying a foreign element hidden among a group of consistent objects. Whether moving or static, the intruder forces the user to analyze every visual detail of your brand.
Why launch an Intruder?
- Maximum focus: to hunt down the intruder, the user must intensely scrutinize the displayed elements, which anchors your products in their mind
- Fast: quick gameplay that demands reflexes and concentration.
- Playful qualification: an excellent alternative to forms for engaging your CRM database
Advanced customization
Adapt the mechanics to your needs for a unique experience
Game settings
- Detection gameplay: configure the appearance of an intruder amidst a series of decoys
- Timer: impose a time limit
- Combined mechanics: associate intruder detection with an instant win feature to reward your players’ insight
Visual personalization
- Staging: customize the entire background and all elements.
- Success feedback: adapt the victory animations
Test the mobile version
of the game by scanning
the QR code
3
The Intruder game is a surgical method for promoting a specific range. Unlike a traditional advertisement, this “advergame” requires cognitive effort: the user doesn’t just watch, they search. This active posture promotes information retention far superior to passive formats.
Its complete customization allows it to adapt to any key event: hunting down a mystery ingredient for a food brand, finding the missing accessory in a fashion look, or identifying the technological intruder in a service offer. By ending the game with a results page or a form, you transform a simple observation test into a qualified lead generation machine, all while leaving an impression of a modern and playful brand.
Intruder game campaigns examples
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Flexible plans
tailored to your needs
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by Audrey Edart | Mar 16, 2023
Transform your proofs of purchase into exclusive access
The Gate Code mechanic acts as a digital vault for your marketing campaigns. It allows you to restrict access to a game or an offer exclusively to users who possess a unique code (receipt, QR code, barcode). It is the ideal tool to offer a VIP experience to your most engaged customers.
Why launch a Gate Code
- Ultra precise audience filtering
- Drive-to-store & web lever
- Rewarding exclusivity
The Gate Code mechanic acts as a digital vault for your marketing campaigns. It allows you to restrict access to a game or an offer exclusively to users who possess a unique code (receipt, QR code, barcode). It is the ideal tool to offer a VIP experience to your most engaged customers.
Why launch a Gate Code?
- Ultra precise audience filtering: target customers who have already made a purchase, increasing your conversion and loyalty rates
- Drive-to-store & web lever: encourage your customers to go to the store or your website to retrieve the provided access code
- Rewarding exclusivity: create a sense of privilege by offering access to hidden content only to those holding a magic key
Advanced customization
Adapt the mechanics to your needs for a unique experience
Game settings
- Code flexibility: import massive lists (up to 20 million)
- Strict access control: define the number of authorized uses
- Page protection: lock any stage of the game funnel
Visual personalization
- Personalize the entire entry page (wallpaper, text field, buttons) for immediate immersion
- Adapt the error and validation messages, as well as the success visuals
Test the mobile version
of the game by scanning
the QR code
3
The Gate Code is much more than a simple barrier: it is a value accelerator. By linking game access to a proof of purchase, you give a concrete and fun utility to your receipts or mailings. Coupled with the Adictiz emailing option, you can automate the sending of codes after a specific action, thus creating sophisticated loyalty scenarios. It is the ultimate mechanic for transforming a one-time transaction into a lasting and interactive customer relationship.
This technique is particularly useful for targeting customers who have already made a purchase, by creating an exclusive post purchase campaign. Customers are invited to enter the code provided through a medium (POS, website, email, or in store) to access the game and try to win a defined prize. By limiting access to a specific campaign or page, the gatecode also allows for filtering entries on a campaign and targeting a precise audience.
Gate code campaigns examples
More than 200 brands trust us
Flexible plans
tailored to your needs
Whether you are a beginner or an interactive marketing specialist, our range of prices will meet your marketing objectives.
by Audrey Edart | Mar 16, 2023
Defy gravity with your brand
Inspired by the famous mobile success, the Flappy mechanic offers an addictive and instantly recognizable skill challenge. The principle is simple but formidable: make your character weave between obstacles by tapping on the screen to stay in flight. It is the ideal module for creating healthy competition and captivating your users.
Why launch a Flappy
- Positive addiction
- Total immersion
- Challenge and competition
Inspired by the famous mobile success, the Flappy mechanic offers an addictive and instantly recognizable skill challenge. The principle is simple but formidable: make your character weave between obstacles by tapping on the screen to stay in flight. It is the ideal module for creating healthy competition and captivating your users over time.
Why launch a Flappy?
- Positive addiction: an “easy to learn, hard to master” mechanic that pushes users to replay constantly to beat their own record
- Total immersion: plunge players into your universe thanks to complete graphic customization
- Challenge and competition: an integrated scoring system that allows participants to be ranked and the top performers to be rewarded
Advanced customization
Adapt the mechanics to your needs for a unique experience
Game settings
- Evolving difficulty: The game intensifies automatically
- Score Management: Track player performance in real time
- Collision mechanics: Set the character sensitivity and impact zones
Visual personalization
- Heroes and obstacles: replace the character and obstacles with your products or iconic elements of your brand
- Immersive settings: Customize the background, sky, and ground to create a unique visual environment
Test the mobile version
of the game by scanning
the QR code
3
The Flappy module is a formidable weapon for increasing time spent on your platform. Its repetitive nature and increasing difficulty create strong engagement: the user is not satisfied with a single game, they seek to improve. This perseverance is a unique opportunity for your brand to showcase your advertising messages and products in a playful way. By linking the best scores to rewards or prize draws, you transform a simple arcade game into a powerful lever for loyalty and visibility.
Visuals are highly customizable, such as the “hero”, obstacles or background. This allows you to create a unique experience for your users. The module allows you to take care of the design so that participants are immersed in your brand’s universe.
This score-based module also tracks players’ performances and ranks them according to their results. This mechanism encourages participants to play again and again, making it engaging and ideal for challenging your audience!
Examples of Flappy campaigns
More than 200 brands trust us
Flexible plans
tailored to your needs
Whether you are a beginner or an interactive marketing specialist, our range of prices will meet your marketing objectives.
