by Audrey Edart | Jan 26, 2024
SFR showcases its e-catalogue in Playable Ads
Use of a scoring game to promote a digital catalogue for Christmas
By skilfully integrating the distinctive elements of the Parions Sport brand, our client created a unique immersion, strategically highlighting its sports betting offers. The personalization of the scratch mechanics generated significant engagement. This campaign proved to be a winning strategy for boosting online traffic and gaining brand awareness.
Very popular playable ads format,
thanks to its impactful and uniform size.
This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.
As the undisputed leader in sports betting in France, Parions Sport, an offshoot of La Française des Jeux, helped design a memorable campaign, demonstrating its expertise as a key reference.
Explore how scratch cards can transform your marketing strategy, creating an authentic connection with your audience. Immerse yourself in this unique opportunity to strengthen your position in the sports betting market and stimulate your audience’s enthusiasm.
More than 200 brands trust us
Flexible plans
tailored to your needs
Whether you are a beginner or an interactive marketing specialist, our range of prices will meet your marketing objectives.
A single platform for achieving your marketing
objectives and collecting exclusive data
by Audrey Edart | Jan 26, 2024
The Dordogne promotes its region with Playable Ads
Ideal mechanism for conducting a survey and gathering insights
The picturesque region of the Dordogne is revealed in a new light through an innovative Battle Playable Ads campaign. This immersive experience offers a unique opportunity to promote the region and encourage tourism.
Very popular playable ads format,
thanks to its impactful and uniform size.
This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.
The Playable Ads Battle is based on a simple but captivating mechanism. Participants are invited to choose between two images, representing how the audience feels about the Dordogne. This playful approach appeals to all audiences and offers infinite scope for customisation. But Playable Ads Battle is more than just an advertising campaign. It’s an innovative way of showcasing the Dordogne, engaging audiences, gathering relevant data and raising awareness.
By adding a touch of creativity to tourism promotion, Playable Ads Battle avoids the ‘banner blindness’ frequently seen in traditional campaigns. By avoiding the trap of ignoring the usual banner ads, this interactive experience offers increased visibility and improved memorability, creating a lasting impact in the minds of the audience.
More than 200 brands trust us
Flexible plans
tailored to your needs
Whether you are a beginner or an interactive marketing specialist, our range of prices will meet your marketing objectives.
A single platform for achieving your marketing
objectives and collecting exclusive data
by Audrey Edart | Jan 26, 2024
Eden auto unveils its new product range
Memory mechanics encourage brand, offer and service memorability
By adapting the universe of its KIA vehicle range, Eden Auto designed a captivating interactive experience through a Playable Memory. This format strategically showcased the models’ design while requiring the users’ active attention.
This format typically appears during natural transitions within an application.
This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.
Personalizing the experience — inviting users to match the brand’s distinctive silhouettes and light signatures — generated significant engagement. This campaign proved to be a winning strategy to captivate the audience, boost traffic to Eden Auto points of sale, and strengthen the Kia range’s reputation within the innovation segment.
More than 200 brands trust us
Flexible plans
tailored to your needs
Whether you are a beginner or an interactive marketing specialist, our range of prices will meet your marketing objectives.
A single platform for achieving your marketing
objectives and collecting exclusive data
