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How to create a One-armed Bandit online? Examples and tips
One-armed bandit is one of the most famous marketing games. This instant-win game is inspired by casino slot machines, and invites participants to try and get three identical visuals lined up on the reel. Linked to an immediate reward, this mechanism is effective in...
Leroy Merlin unites its employees for its 100th anniversary thanks to gamification
Corporate play is becoming increasingly popular. Whether organised online or face-to-face, these initiatives offer valuable opportunities to strengthen team cohesion. The engaging nature of games facilitates the transmission of information while capturing the...
How to build a Social Media strategy
74% of consumers refer to social networks before making a purchase. And 72% of companies have increased their sales and generated more in-store traffic thanks to their Social Media strategy. Investing in social networks is therefore absolutely essential for brands....