Shopping list
An interactive format to capture purchase intent and engage your audience
The Shopping List is an interactive mechanic that invites users to create their favorite product selection from a given list. This format captures purchase intent and reveals your audience’s preferences. As a powerful performance driver, it helps qualify prospects, personalize offers, and boost conversion, while making the campaign attractive by offering the chance to win the final selection.
Why launch a Shopping list?
- Capture purchase intent
- Collect enriched data
- Boost conversion
- Multi-format distribution
The Shopping List is an interactive mechanic that invites users to build their favorite product selection from a provided list. This format captures purchase intent and uncovers your audience’s preferences. As a true performance driver, it helps qualify prospects, personalize your offers, and boost conversion, while making the campaign appealing by offering a chance to win the final selection.
Why launch a Shopping list?
- Capture purchase intent: allow your audience to choose their favorite products;
- Collect enriched data: gather detailed insights on product preferences to segment your audience;
- Boost conversion: guide your users toward personalized selections of suitable products;
- Multi-format distribution: integrate the Shopping List into your website, mobile app, and social media channels.
Advanced customization
Adapt the mechanics to your needs for a unique experience
Game settings
- Customize pages and game path
- Customize form(s)
- Settings for item galleries (categories, products, prices, etc.)
- Option to set a maximum price for a selection
Visual personalization
- One image per product
- Item catalog design
Test the mobile version of the game by scanning the QR-code
Examples of Shopping List campaigns
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