Scratch to discover a new product in the collection
Scratch cards are quick and easy to play and are a very popular way of generating traffic.
Explore a gourmet experience with a scratch-off game. The iconic Belgian company specializing in Lotus Biscoff has strategically chosen this mechanic to strengthen its brand awareness and promote a new product in its range.
Test here
Wide-angle / Half-page
Very popular playable ads format,
thanks to its impactful and uniform size.
This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.
By ingeniously integrating the distinctive characteristics of the Lotus brand, our client created a unique immersion. Strategically showcasing its delicious new creation. A unique opportunity to reinforce Lotus brand awareness and generate enthusiasm among gourmets the world over.
The undisputed market leader for sweet delicacies in Benelux and France. Lotus helped design a memorable campaign, demonstrating its expertise as an essential reference.
Explore how scratch-off can transform your marketing strategy, creating an authentic connection with fans of sweet treats.
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