What is Marketing Gamification?

Marketing Gamification is the application of game mechanics (challenges, rewards) to marketing objectives.

How can I improve my marketing performance with Adictiz?

Adictiz allows you to improve your performance by turning engagement into measurable data.

Where can I publish my Adictiz campaigns?

Our campaigns are responsive and omnichannel.

Can I create campaigns without technical skills?

Yes. Our no-code Builder is designed to provide marketing teams with full autonomy.

Is the Adictiz platform GDPR-compliant and secure?

Absolutely. Adictiz is designed to ensure GDPR compliance and maximum security for your data.

Does the Adictiz solution offer support?

Yes. In addition to the included technical support, we offer different levels of guidance from our experts. This includes project management assistance, strategic advice, and access to our Creation Studio Service to develop custom game mechanics or optimize the distribution of your campaigns.

Personality test

by Audrey Edart | Mar 17, 2023

< Catalog

The Personality Test, to get to know yourself better

Ask one or more questions to determine which profile your audience will match

Playable-webpage-creer-test-of-personality

Test the game

The Personality Test is a must-have feature for any marketing campaign wishing to collect relevant data on prospects and customers.
Thanks to this mechanic, you can qualify your users while offering them a fun gaming experience to discover their personal profile.

By using this game mechanic, you can direct your customers towards the products that best meet their needs, and thus increase their interest in buying.
What’s more, it allows you to reinforce the qualification of your prospects and customers, without the need to use conventional forms.

Users will have to answer several questions to discover the profile that best suits them.
You can also personalize the profiles to present your products and services best suited to each profile’s affinities.

The Personality Test is an all-in-one solution for interacting with your audience and gathering relevant data about your customers.
This game mechanic enables you to increase your users’ engagement by maximizing their time spent on your campaign and the number of games played.
Take advantage of this opportunity to learn more about your customers and offer a fun, personalized gaming experience.

Personality Test parameters to customize :

Limited participation: define whether users will be able to play unlimited games on your campaign
Edit profiles
Display results page: results only or results by profile

Customize appearance :

Background image
Background color

Discover how to create a Personality Test in Adictiz.

More than 200 brands trust us

A single platform for achieving your marketing objectives and collecting exclusive data

Request a demo

Swiper

by Audrey Edart | Mar 17, 2023

< Catalog

Swiper, a tinder-like

Invite your customers to select their preferences among your various products by swiping left or right

Test the game

The Swiper module is an innovative solution for collecting feedback from your community in a simple, dynamic way.
This functionality uses the “swipe” mechanism, popularized by the Tinder application, to enable users to give their opinion on your brand, products, commercial offers or services.

When offering visuals to your users, you can ask them to like or dislike them by simply swiping left or right.

What’s more, you can reinforce their choice by offering options such as “Super Like” or “Joker”.
This mechanism is particularly well-suited to “mobile-first” campaigns, as it can be accessed anytime and anywhere the user has a smartphone.

By personalizing the visuals, you can adapt the mechanics to your brand universe and maximize your users’ engagement by increasing the time spent on your campaign and the number of votes.
Thanks to this game mechanic, you can gather information on your users’ preferences and use this data to adapt your marketing strategy accordingly.

Swiper parameters to customize :

Number of entries
Swipe action right/left
Swipe button display
Number of visuals displayed
Joker and Super Like options
Result page

Customize appearance :

Contour type: classic, frame, polaroid
Drop shadow
Animations au like / Super Like
Appearance of visuals: Fade in (from each side) or from top, bottom, right, left, each side
Animating a swiped visual

Discover how to create a Swiper in Adictiz.

More than 200 brands trust us

A single platform for achieving your marketing objectives and collecting exclusive data

Request a demo

Gatecode

by Audrey Edart | Mar 16, 2023

< Catalog

The Gatecode game, post-purchase par excellence.

Enter one or more codes (obtained at the point of sale or when purchasing) to access the next game stage.

Test the game

The GateCode mechanic is perfect if you want to set up a post-purchase game.
Thanks to this module, only users with an access code(such as a receipt, QR code or product barcode) can take part in a specific game or campaign.

This technique is particularly useful for targeting customers who have already made a purchase, by creating an exclusive post-purchase campaign.
Customers are invited to enter the code communicated via a medium(POS, website, email or in-store) to access the game and try to win a defined prize.

The gatecode is fully customizable, offering the possibility of creating a branded campaign to maximize engagement and conversion.
Campaign parameters can also be adjusted according to business needs, such as the number of codes that can be used by each user, or the possibility of using the same code several times or sharing codes.

By restricting access to a specific campaign or page, gatecodes can also be used to filter campaign entries and target a specific audience.
In fact, this technique makes it possible to target only those customers who have made a purchase, increasing the chances of conversion and loyalty.

In short, the Gate Code mechanic is a powerful marketing lever for increasing in-store traffic and sales.
Thanks to its complete personalization, this strategy makes it possible to create an exclusive, targeted campaign, maximizing customer engagement and conversion.

Gatecode set parameters to customize :

Code type
Number of codes per user
Enable limited use of the same code
Authorize code sharing
Protected page
Déjà Joué page
Code import

Customize appearance :

Visual background

Discover how to create a Gatecode game in Adictiz.

More than 200 brands trust us

A single platform for achieving your marketing objectives and collecting exclusive data

Request a demo

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