by Julien Pirson | Jan 16, 2026
A competitive format to engage your audiences during sporting highlights
Penalty is a game of skill that challenges participants to score as many points as possible by aiming at targets during penalty kicks. Available in football or rugby versions, this immersive format can be easily adapted to your marketing highlights. Designed to stimulate competition, it encourages players to challenge themselves and spend more time with your brand. Combined with a form and prizes to be won, it also becomes a performance lever for collecting qualified leads and feeding your CRM campaigns.
Why launch a Penalty?
- Capturing attention
- Encourage engagement
- Transforming commitment into performance:
- Multi-format integration
Le Penalty est un jeu d’adresse qui invite les participants à marquer un maximum de points en visant des cibles lors de tirs au but. Disponible en version football ou rugby, ce format immersif s’adapte facilement à vos temps forts marketing. Conçu pour stimuler la compétition, il incite les joueurs à se challenger et à passer plus de temps avec votre marque. Associé à un formulaire et à des dotation à gagner, il devient également un levier de performance pour collecter des leads qualifiés et nourrir vos campagnes CRM.
Pourquoi lancer un Penalty ?
- Capter l’attention : un format universel qui attire immédiatement l’audience et prolonge le temps d’exposition à votre marque ;
- Stimuler l’engagement : une mécanique à score qui crée du challenge et incite les participants à rejouer et à partager leur expérience ;
- Transformer l’engagement en performance : associé à votre CRM, le Penalty devient un levier pour animer un programme de fidélité, booster la conversion ou enrichir vos futures campagnes marketing ;
- Intégration multi-formats : site web, réseaux sociaux, application mobile, playable ads, ou borne interactive.
Advanced personalisation
Adapt the mechanics to your needs for a unique experience
Game settings
- Customize pages and game path
- Customize form(s)
- 2 modes available: football and rugby
- Adjustable difficulty (stopwatch, number of lives)
Visual personalization
- Animations and feedback: animated messages in case of success or failure
- Customisation of game graphics (targets, goalkeeper, etc.)
Testez la version mobile
du jeu en scannant
le QR-code
3
Examples of Penalty campaigns
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
by Audrey Edart | Jan 16, 2026
An effective instant win mechanism for recruiting leads
The Wheel of Fortune is one of the most popular mechanics for recruiting new leads. This simple, fully-customizable mechanic invites participants to spin a wheel to find out immediately if they’ve won.
Why launch a Wheel of Fortune?
- Lead generation
- Instant commitment
- Multi-format integration
- Viral effect
The Wheel of Fortune is one of the most popular mechanics for
recruiting new leads. This simple, fully-customizable mechanic invites participants to spin a wheel to find out immediately if they’ve won.
Why launch a Wheel of Fortune?
- Lead generation: collection of qualified data, segmentation and activation of data from the platform;
- Instant engagement : instant-win prizes captivate the audience;
- Multi-format integration: website, social networks, mobile application, playable ads, e-commerce pop-in or interactive kiosk;
- Viral effect: participants can share the campaign with their friends and family, amplifying your audience.
Advanced personalisation
Adapt the mechanics to your needs for a unique experience
Game settings
Visual personalization
- Wheel design (size, effects, background, etc.)
- Customization of Wheel boxes (product promotion, prizes to be won, etc.).
Testez la version mobile
du jeu en scannant
le QR-code
3
Examples of wheel of fortune campaigns
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
by Audrey Edart | Jan 16, 2026
An effective instant win format for generating qualified leads
The One-armed Bandit is a slot machine that invites participants to launch the machine and try to align three identical symbols to win a prize. Fast and fun, this format immediately grabs attention and showcases your endowments. A real performance driver, it maximizes your recruitment of qualified leads while offering an entertaining, customizable experience.
Why launch a Slot Machine ?
- Traffic and lead generation
- Instant commitment
- Multi-format integration
- Viral effect
The one-armed bandit is a slot machine that invites participants to launch the machine and try to align three identical symbols to win a prize. Fast and fun, this format immediately grabs attention and showcases your endowments. A real performance driver, it maximizes your recruitment of qualified leads while offering an entertaining, customizable experience.
- Traffic and lead generation: collection of qualified data; data segmentation from the platform;
- Instant engagement: instantly won prizes/winning moments captivate the audience and boost conversion;
- Multi-format integration: website, social networks, mobile application, playable ads, e-commerce pop-in or interactive kiosk;
- Viral effect: participants can share the campaign with their friends and family, amplifying your audience.
Advanced personalisation
Adapt the mechanics to your needs for a unique experience
Game settings
Visual personalization
- Design of visuals in the slot machine
- Customisation of buttons and handle
Testez la version mobile
du jeu en scannant
le QR-code
3
Examples of slot machine campaigns
More than 200 brands trust us
A single platform for achieving your marketing objectives
and collecting exclusive data
