by Julien Pirson | Dec 30, 2024
Gamification in banking and insurance: reinventing the customer experience
Create intergenerational experiences to reinvent customer relations and enhance your image beyond traditional financial services.
REINVENTING THE CUSTOMER EXPERIENCE
Captez l’attention dès le premier contact grâce aux formats interactifs. La gamification simplifie les offres complexes, valorise vos engagements et crée un lien immédiat avec vos prospects.
Faire connaître sa marque & son offre
Bornes interactives en agence
Surfer sur un événement ou temps fort
Partenariat : toucher une nouvelle cible
Recruter de nouveaux adhérents
REINVENTING THE CUSTOMER EXPERIENCE
Revolutionising the purchasing phase
Turn buying into a unique experience with immersive, personalised mechanics. Gamification helps your customers make the right decisions, while increasing their involvement and satisfaction.
Post-purchase rewards
Promoting your services
Boost app downloads
Prize draws
REINVENTING THE CUSTOMER EXPERIENCE
Revolutionising the purchasing phase
Turn buying into a unique experience with immersive, personalised mechanics. Gamification helps your customers make the right decisions, while increasing their involvement and satisfaction.
Post-purchase rewards
Promoting your services
Boost app downloads
Prize draws
REINVENTING THE CUSTOMER EXPERIENCE
Building loyalty and commitment all year round
Renforcez la relation client avec des expériences de marketing bancaire interactives régulières. Jeux, challenges et récompenses favorisent l’attachement à la marque sur le long terme.
Organiser des rendez-vous (salons)
Agir et s’engager pour le pouvoir d’achat
Consolider l’attachement à la marque
Valorisation des partenaires
Notoriété : renforcer l’image de la marque
Animer une communauté
Corporate culture & corpotainment
Enhance your corporate culture with fun, engaging content. Gamification boosts your internal and external communications, reinforcing cohesion and the positive image of your brand.
Motivate and engage internally
Celebrate a birthday
Revealing a new identity
Rejuvenate your brand image
Corporate culture & corpotainment
Enhance your corporate culture with fun, engaging content. Gamification boosts your internal and external communications, reinforcing cohesion and the positive image of your brand.
Motivate and engage internally
Celebrate a birthday
Revealing a new identity
Rejuvenate your brand image
Appealing to all generations
Adaptez votre communication à chaque profil grâce à la gamification et le marketing bancaire. Offrez des expériences interactives qui parlent à toutes les générations, favorisant l’inclusion et l’engagement à chaque étape de la relation client.
Se démarquer et capter l’attention
Déconstruire les préjugés et stéréotypes
Cibler les jeunes générations
Animer ses réseaux sociaux
E-mailing et newsletters
Transform CSR commitments into fun, educational experiences. Gamification makes social and environmental initiatives more accessible and engaging, while reinforcing your brand’s responsible image.
Social and legal obligations
Inclusion and equal opportunities
Commitment and sustainable development
Opt-in: RGPD compliance
Transform CSR commitments into fun, educational experiences. Gamification makes social and environmental initiatives more accessible and engaging, while reinforcing your brand’s responsible image.
Social and legal obligations
Inclusion and equal opportunities
Commitment and sustainable development
Opt-in: RGPD compliance
Offrez une expérience client enrichie au-delà des services bancaires traditionnels. La gamification permet de créer des interactions personnalisées, renforçant la valeur ajoutée de votre marque tout en offrant des solutions innovantes et connectées.
Valoriser les offres partenaires
Mise en avant de services non-bancaires
Connaître son audience : quiz, votes…
Personnaliser les échanges
Mieux convertir en ligne et en agence
Mechanisms dedicated to bank marketing / insurance
… and a whole host of other game mechanics to discover right now!
by Julien Pirson | Dec 19, 2024
Gamification in sport: from sports marketing to unforgettable experiences
Maximise the involvement of fans at every stage of a sporting event: preparation, participation and post-event.
COMMITMENT AT EVERY STAGE
Get the adrenaline pumping with unique activations to generate excitement. Get your fans involved and turn anticipation into excitement!
In-app game: putting together your team
Customise your jersey with the customizer
Prediction : who will win?
Prize draws
COMMITMENT AT EVERY STAGE
Optimise the use of screens to captivate fans during half-time and reward them with competitions and exclusive experiences!
Interactive terminals in a sports village or shop
Scan & Play your QR codes on a giant screen
Money can’t buy: offering a unique, exclusive, VIP experience
Behind the scenes: player interviews
Competitions and vouchers to be won
COMMITMENT AT EVERY STAGE
Optimise the use of screens to captivate fans during half-time and reward them with competitions and exclusive experiences!
Interactive terminals in a sports village or shop
Scan & Play your QR codes on a giant screen
Money can’t buy: offering a unique, exclusive, VIP experience
Behind the scenes: player interviews
Competitions and vouchers to be won
COMMITMENT AT EVERY STAGE
Because sport is something you experience every day! Liven up your community and get fans involved in the life of the club and its athletes.
Promoting sponsors
Brand awareness: strengthening the club’s image
Involving fans in club life
Influence: establishing a link between athletes and fans
Managing a community
FROM ACQUISITION TO LOYALTY
Standing out from the crowd
Capitalise on the media coverage of a sporting event to boost your sales or increase your visibility on social networks and your traditional channels.
Targeting an audience of enthusiasts
Publicising an event
Managing your social networks
E-mailing and newsletters
Playable Ads : the playable display format
FROM ACQUISITION TO LOYALTY
Standing out from the crowd
Capitalise on the media coverage of a sporting event to boost your sales or increase your visibility on social networks and your traditional channels.
Targeting an audience of enthusiasts
Publicising an event
Managing your social networks
E-mailing and newsletters
Playable Ads : the playable display format
FROM ACQUISITION TO LOYALTY
Use forms to find out more about your audience while complying with RGPD regulations.
Collect qualified data
Get to know your audience: quizzes, voting…
CRM: enhancing and enriching data
Opt-in: RGPD compliance
FROM ACQUISITION TO LOYALTY
Increase the loyalty of your fans, boost your conversion rate and generate repeat purchases.
Retargeting
Segment and personalise messages
Building loyalty among club members
Improve conversion online and in-store
Generate recurring purchases on the app
FROM ACQUISITION TO LOYALTY
Increase the loyalty of your fans, boost your conversion rate and generate repeat purchases.
Retargeting
Segment and personalise messages
Building loyalty among club members
Improve conversion online and in-store
Generate recurring purchases on the app
Mechanisms dedicated to gamification in sport
… and a whole host of other game mechanics to discover right now!
by Audrey Edart | Nov 20, 2024
Back to school, the most
crucial time of the year
Create the perfect back-to-school look with a tailor-made experience!
- Objective: Engage the audience
- Mechanic: Customizer
- Highlight: Back to school
How about giving your audience a stylish start to the new school year? Adictiz offers you an original and engaging campaign thanks to the Customizer mechanic, which invites your users to create their ideal look.
Context: Backpacks, supplies or the perfect outfit: back-to-school is the perfect time to let your creativity run wild. With the Customizer, your audience can personalize your branded products.
This mechanism isn’t just for entertainment: it’s a powerful lever for collecting qualified leads and generating engagement. Every creation becomes an opportunity to reinforce your brand’s visibility and establish a unique connection with your users.
This fall, inspire, engage and recruit with a tailor-made experience!
Immersive mechanics for the back-to-school season
The Adictiz selection to inspire you
Entertain your audience with a back-to-school pinball game
Bite the cookies and avoid the bombs!
Invite your friends to join in the fun!
Recruit qualified leads with gamification
This guide will take you to the heart of gamification applied to lead generation, exploring in depth the fundamental concepts, best practices and crucial steps for implementing an effective back-to-school strategy.
Discover some examples of our customers’ campaigns
Kiabi chooses the Photo Contest
Au Bureau chooses the Jackpot
Need to cover an event?
Our team is available to advise you
We’ll work with you to make strategic recommendations in line with your objectives, proposing a customized itinerary.
Our project managers can also take care of creating your campaigns.
(Managed Service)
