Marketing guide Events calendar
100+ key dates to punctuate your year
of games and experiences
The 2026 events calendar has arrived!
New Year, Easter, holidays, back-to-school, Black Friday, Christmas… the months of the year are shaped by essential highlights. It is the perfect time to activate your CRM database, recruit new contacts, and maximize engagement through interactive campaigns.
To help you plan your upcoming activations, we have listed the key dates to remember for 2026, along with gamified campaign ideas that can be easily deployed at every stage.
Download our marketing calendar for free and identify at a glance:
- Key events your can’t miss (World Cup, trade shows, holidays, etc.)
- Campaign ideas to implement for each period
- CRM opportunities to boost your performance
Don’t miss any more opportunities to build a connection with your audience!
Download our calendar to discover all the key events you can’t miss!
In this guide:
- A focus on specific objectives and how to achieve them
- Campaign ideas based on these objectives
- A comprehensive calendar featuring festivals, international days, cultural events…
- Examples of campaigns launched by our clients during past key events.
+100 key dates to punctuate your year of games and interactive experiences
From January to December, the Adictiz marketing calendar deciphers the year’s must attend events to help you design memorable digital activations. More than a simple list of dates, this guide is a lever to differentiate your brand through interactive marketing.
Bonus: Discover 15 concrete case studies and client campaign examples to move from inspiration to action.