RED highlights its no-commitment offer
Offer an entertaining experience for a product or service launch
REd by SFR, the pioneer in telephone packages, is launching an innovative advertising campaign. Thanks to an engaging RED Playable Ads based on the game Tape Taupe. This captivating mini-game aims to promote the RED MEGA package in a fun way. Attracting users and increasing their interaction time with the brand.
Test here
Wide-angle / Half-page
Very popular playable ads format,
thanks to its impactful and uniform size.
Medium rectangle format
This format facilitates the integration of playable ads into (or near) editorial content.
This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.
In this Playable Ads RED, users have to click on all the advantages of the RED MEGA offer, cleverly illustrated in the form of a burger. Each burger symbolises benefits such as the no-obligation price, unlimited calls and texts and data. Players explore the offer interactively. This will help them remember the strong points of the RED subscription.
The visual universe of Playable Ads RED is designed to capture attention and immerse the user in a playful and original universe. It perfectly embodies the modern and dynamic identity of RED by SFR. This interactive advertising format, unique in the telecoms market, combines product discovery with the pleasure of playing. Allowing RED by SFR to stand out and create a positive and memorable connection with its future customers.
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