{"id":23365,"date":"2023-06-29T10:01:50","date_gmt":"2023-06-29T08:01:50","guid":{"rendered":"https:\/\/www.adictiz.com\/gamificacion\/"},"modified":"2026-02-18T18:03:14","modified_gmt":"2026-02-18T16:03:14","slug":"gamificacion","status":"publish","type":"page","link":"https:\/\/www.adictiz.com\/es\/gamificacion\/","title":{"rendered":"Gamificaci\u00f3n"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.27.2&#8243; _module_preset=\u00bbdefault\u00bb background_enable_color=\u00bboff\u00bb use_background_color_gradient=\u00bbon\u00bb background_color_gradient_stops=\u00bb#ffffff 0%|#f9f9f9 100%\u00bb background_enable_image=\u00bboff\u00bb background_size=\u00bbinitial\u00bb background_position=\u00bbtop_left\u00bb background_horizontal_offset=\u00bb43%\u00bb background_vertical_offset=\u00bb25%\u00bb background_pattern_horizontal_offset=\u00bb-100%\u00bb background_pattern_vertical_offset=\u00bb36%\u00bb custom_margin=\u00bb0px||||false|false\u00bb custom_padding=\u00bb50px||50px||false|false\u00bb bottom_divider_style=\u00bbcurve\u00bb bottom_divider_color=\u00bb#FFFFFF\u00bb bottom_divider_height=\u00bb32px\u00bb saved_tabs=\u00bball\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||50px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.27.2&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#FFFFFF\u00bb text_font_size=\u00bb35px\u00bb text_line_height=\u00bb1.1em\u00bb header_text_align=\u00bbcenter\u00bb header_text_color=\u00bb#FFFFFF\u00bb header_font_size=\u00bb33px\u00bb header_line_height=\u00bb1.3em\u00bb text_orientation=\u00bbcenter\u00bb custom_margin=\u00bb0px|0px|0px|0px|false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h1>La gamificaci\u00f3n al servicio del marketing<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.27.2&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#FFFFFF\u00bb text_font_size=\u00bb28px\u00bb header_text_color=\u00bb#FFFFFF\u00bb header_2_font=\u00bb|300|||||||\u00bb header_2_text_color=\u00bb#FFFFFF\u00bb header_2_font_size=\u00bb28px\u00bb text_orientation=\u00bbcenter\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb5px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2><span style=\"color: #000000\">Distinguirse para <strong>involucrar mejor<\/strong> a su audiencia<\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; module_id=\u00bbcrear\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb0px|0px|0px|0px|false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2&#8243; use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb min_height=\u00bb399.7px\u00bb custom_margin=\u00bb1px|auto|0px|auto|false|false\u00bb custom_padding=\u00bb100px|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|20px|||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat||||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb31px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2>El juego, un fen\u00f3meno social que existe desde los albores de la humanidad<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Su uso ha experimentado un desarrollo sin precedentes en los \u00faltimos 40 a\u00f1os con la llegada de <strong>internet m\u00f3vil<\/strong> y las redes sociales, entre otros.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb|-58px|0px||false|false\u00bb custom_padding=\u00bb|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>En Adictiz, nuestra ambici\u00f3n es transformar cualquier situaci\u00f3n en una <strong>situaci\u00f3n de juego<\/strong> para alcanzar un objetivo definido, bas\u00e1ndonos en la predisposici\u00f3n humana al juego y al sistema de recompensas.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2025\/10\/gamification-phenomene-de-societe-copie.webp\u00bb title_text=\u00bbgamification-phenomene-de-societe copie\u00bb _builder_version=\u00bb4.27.4&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb-20px|-10px|0px|0px|false|false\u00bb custom_padding=\u00bb|30px|0px|30px|false|false\u00bb hover_enabled=\u00bb0&#8243; global_colors_info=\u00bb{}\u00bb alt=\u00bbgamification-phenomene-de-societe copie\u00bb sticky_enabled=\u00bb0&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb min_height=\u00bb399.7px\u00bb custom_margin=\u00bb1px|auto|0px|auto|false|false\u00bb custom_padding=\u00bb50px|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|0px|||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat||||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb31px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2 style=\"text-align: center\">El juego, un fen\u00f3meno social que existe desde tiempos inmemoriales.<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">Su uso ha experimentado un desarrollo sin precedentes con la llegada de <strong>internet m\u00f3vil<\/strong> y las redes sociales, entre otros.<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-phenomene-de-societe.webp\u00bb title_text=\u00bbgamificaci\u00f3n-fen\u00f3meno social\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px||40px|0px|false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb width=\u00bb100%\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb|0px|0px||false|false\u00bb custom_padding=\u00bb|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">Nuestra ambici\u00f3n es transformar cualquier situaci\u00f3n en una <strong>situaci\u00f3n de juego<\/strong>, bas\u00e1ndonos en la predisposici\u00f3n humana al juego y al sistema de recompensas.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#f9f9f9&#8243; custom_margin=\u00bb60px||60px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font_size=\u00bb15px\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb30px||30px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\"><i><span style=\"font-weight: 400\">\u00abLa gamificaci\u00f3n o ludificaci\u00f3n es una t\u00e9cnica que consiste en integrar elementos de los videojuegos en \u00e1reas que no tienen relaci\u00f3n directa con los juegos para hacer estas <strong>actividades m\u00e1s divertidas<\/strong>. Recompensas, desaf\u00edos, niveles a alcanzar, puntos a ganar, etc. El objetivo es <strong>involucrar a los usuarios<\/strong> en un universo de marca.\u00bb <\/span><\/i><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; module_id=\u00bbrecopilar\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb40px|0px|0px|0px|false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2&#8243; use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||31px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-experience-emotionnelle.webp\u00bb title_text=\u00bbgamificaci\u00f3n-experiencia emocional\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px|20px||0px|false|false\u00bb custom_padding=\u00bb|0px||0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat||||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb31px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2>La experiencia emocional cautivadora de la gamificaci\u00f3n.<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p><span style=\"font-weight: 400\"><strong>Al integrar elementos narrativos<\/strong> en las actividades de aprendizaje, la gamificaci\u00f3n crea un v\u00ednculo emocional profundo.<\/span><\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.24.2&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Esto tiene un impacto significativo en la atenci\u00f3n de los participantes y su capacidad para retener la informaci\u00f3n relevante, como lo demostr\u00f3 un estudio realizado por investigadores de la <span style=\"text-decoration: underline\"><span style=\"color: #000000\"><a style=\"color: #000000;text-decoration: underline\" href=\"https:\/\/www.growthengineering.co.uk\/the-neuroscience-of-gamification-in-online-learning\/\" target=\"_blank\" rel=\"noopener\">Universidad de Reading<\/a><\/span><\/span>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||31px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat||||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb31px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2 style=\"text-align: center\">La experiencia emocional cautivadora de la gamificaci\u00f3n.<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin_tablet=\u00bb\u00bb custom_margin_phone=\u00bb\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb20px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\"><span style=\"font-weight: 400\"><strong>Al integrar elementos narrativos<\/strong> en las actividades de aprendizaje, la gamificaci\u00f3n crea un v\u00ednculo emocional profundo.<\/span><\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-experience-emotionnelle.webp\u00bb title_text=\u00bbgamificaci\u00f3n-experiencia emocional\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px|0px|10px|0px|false|false\u00bb custom_padding=\u00bb|0px||0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">Esto tiene un impacto significativo en la atenci\u00f3n de los participantes y su capacidad para retener la informaci\u00f3n relevante, como lo demostr\u00f3 un estudio realizado por investigadores de la <span style=\"text-decoration: underline\"><span style=\"color: #000000\"><a style=\"color: #000000;text-decoration: underline\" href=\"https:\/\/www.growthengineering.co.uk\/the-neuroscience-of-gamification-in-online-learning\/\" target=\"_blank\" rel=\"noopener\">Universidad de Reading<\/a><\/span><\/span>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; module_id=\u00bbcrear\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb0px|0px|0px|0px|false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2&#8243; use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb min_height=\u00bb399.7px\u00bb custom_margin=\u00bb1px|auto|0px|auto|false|false\u00bb custom_padding=\u00bb100px|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|20px|||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat||||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb31px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2>El poder del juego: estimular \u00e1reas cerebrales para una mejor memorizaci\u00f3n.<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>El hipocampo juega un <strong>papel crucial en la memorizaci\u00f3n<\/strong> de conocimientos. La activaci\u00f3n de esta \u00e1rea favorece la retenci\u00f3n de informaci\u00f3n.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb|-58px|0px||false|false\u00bb custom_padding=\u00bb|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Pruebas cl\u00ednicas destacan los efectos beneficiosos del juego sobre la <strong>estimulaci\u00f3n de los procesos neuronales<\/strong>. Esto abre el camino al uso de herramientas basadas en el juego para fomentar comportamientos positivos, seg\u00fan las investigaciones realizadas por Brian Knutson en la Universidad de Stanford.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-pouvoir-du-jeu-2.webp\u00bb title_text=\u00bbgamificaci\u00f3n-poder-del-juego-2&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb-17px|-10px|0px|0px|false|false\u00bb custom_padding=\u00bb|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb module_alignment=\u00bbcenter\u00bb min_height=\u00bb399.7px\u00bb custom_margin=\u00bb1px|0px|0px|auto|false|false\u00bb custom_padding=\u00bb100px|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|0px|||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat||||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb31px\u00bb text_orientation=\u00bbcenter\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb0px|0px|10px|0px|false|false\u00bb custom_padding=\u00bb|0px||0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2 style=\"text-align: center\">Estimular \u00e1reas cerebrales para memorizar mejor<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb0px|0px|10px|0px|false|false\u00bb custom_padding=\u00bb0px|0px|10px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">El hipocampo juega un <strong>papel crucial<\/strong>. La activaci\u00f3n de esta \u00e1rea favorece la retenci\u00f3n de informaci\u00f3n.<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-pouvoir-du-jeu-2.webp\u00bb title_text=\u00bbgamificaci\u00f3n-poder-del-juego-2&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb10px|-10px|10px|0px|false|false\u00bb custom_padding=\u00bb|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb|0px|0px||false|false\u00bb custom_padding=\u00bb|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">Las pruebas cl\u00ednicas destacan los efectos beneficiosos del juego sobre la <strong>estimulaci\u00f3n de los procesos neuronales<\/strong>. Esto abre el camino al uso de herramientas basadas en el juego para fomentar comportamientos positivos, seg\u00fan las investigaciones realizadas por Brian Knutson en la Universidad de Stanford.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#f9f9f9&#8243; custom_margin=\u00bb60px||60px||false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_4,3_4&#8243; disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_4&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamifictaionBenjaminFranklin.webp\u00bb title_text=\u00bbgamificaci\u00f3n-BenjaminFranklin\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb40%\u00bb module_alignment=\u00bbright\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb3_4&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_text_color=\u00bb#0092FF\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_text_color=\u00bb#0092FF\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb30px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2>La interactividad tiene <b>excelentes resultados en la memorizaci\u00f3n <\/b><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p><span style=\"font-weight: 300\">\u201c<\/span><i><span style=\"font-weight: 300\">Me dices, olvido. Me ense\u00f1as, recuerdo. Me implicas, aprendo. <\/span><\/i><span style=\"font-weight: 300\">\u201d &#8211; Benjamin Franklin<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_4,3_4&#8243; disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_4&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamifictaionBenjaminFranklin.webp\u00bb title_text=\u00bbgamificaci\u00f3n-BenjaminFranklin\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb21%\u00bb max_width=\u00bb49%\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb3_4&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_text_color=\u00bb#0092FF\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_text_color=\u00bb#0092FF\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb-9px||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2 style=\"text-align: center\">La interactividad tiene <b>excelentes resultados en la memorizaci\u00f3n <\/b><\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\"><span style=\"font-weight: 300\">\u201c<\/span><i><span style=\"font-weight: 300\">Me dices, olvido. Me ense\u00f1as, recuerdo. Me implicas, aprendo. <\/span><\/i><span style=\"font-weight: 300\">\u201d &#8211; Benjamin Franklin<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbSection\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb min_height=\u00bb129px\u00bb custom_margin=\u00bb40px||0px||false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb28px\u00bb text_line_height=\u00bb1.2em\u00bb header_2_font=\u00bbMontserrat|300|||||||\u00bb header_2_font_size=\u00bb28px\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2 style=\"text-align: center\">La gamificaci\u00f3n, verdadero c\u00f3ctel de <strong>hormonas de la felicidad <\/strong><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; disabled_on=\u00bbon|off|off\u00bb module_id=\u00bbrecopilar\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#FFFFFF\u00bb custom_margin=\u00bb20px|0px|0px|0px|false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2&#8243; use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb|30px|31px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-dopamine.webp\u00bb title_text=\u00bbgamificaci\u00f3n-dopamina\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb64%\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb0px|0px|30px|0px|false|false\u00bb custom_padding=\u00bb|0px|30px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat|700|||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb28px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h3>La dopamina: un catalizador de asociaciones positivas en el aprendizaje.<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p><span style=\"font-weight: 400\">Al provocar la liberaci\u00f3n de la hormona de la felicidad, la gamificaci\u00f3n ofrece una <strong>experiencia enriquecedora<\/strong>. Las recompensas instant\u00e1neas estimulan la motivaci\u00f3n y el compromiso. <\/span><\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Al conceder recompensas virtuales por alcanzar objetivos de aprendizaje, los usuarios asocian una experiencia interactiva con <strong>emociones positivas<\/strong>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb min_height=\u00bb399.7px\u00bb custom_margin=\u00bb1px|auto|0px|auto|false|false\u00bb custom_padding=\u00bb0px|0px|0px|30px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|20px|||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat|700|||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb28px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h3>\u00c9xito y felicidad, los beneficios de la serotonina<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p><span style=\"font-weight: 400\">La <strong>liberaci\u00f3n de serotonina en el cerebro<\/strong> se<\/span> <span style=\"font-weight: 400\"> desencadena al recordar \u00e9xitos pasados (ganar un juego, recibir un premio o recompensa). <\/span> <\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb|-58px|0px||false|false\u00bb custom_padding=\u00bb|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Esta retrospecci\u00f3n positiva tiene un efecto beneficioso sobre el estado de \u00e1nimo. Puede ayudar a <strong>mantener la motivaci\u00f3n<\/strong>, aumentar la autoestima y seguir invirtiendo en una campa\u00f1a interactiva. <\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-serotonine.webp\u00bb title_text=\u00bbgamificaci\u00f3n-serotonina\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb64%\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb-39px|30px|30px|30px|false|false\u00bb custom_padding=\u00bb0px|0px|30px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_2,1_2&#8243; use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px||||false|false\u00bb custom_padding=\u00bb|30px|31px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-endorphine.webp\u00bb title_text=\u00bbgamifcaci\u00f3n-endorfina\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb64%\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb-32px|30px|31px|30px|false|false\u00bb custom_padding=\u00bb0px|0px|30px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat|700|||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb28px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h3>Reducci\u00f3n del estr\u00e9s y liberaci\u00f3n de endorfinas<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p><span style=\"font-weight: 400\">Las experiencias interactivas pueden <strong>provocar excitaci\u00f3n<\/strong> y liberar endorfinas, que segrega el cerebro. <br \/><\/span><\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Este anag\u00e9sico natural para el organismo puede reducir el estr\u00e9s y la ansiedad y crear una <strong>sensaci\u00f3n de euforia<\/strong>, fomentando un estado mental propicio para el aprendizaje y el compromiso.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; disabled_on=\u00bboff|off|on\u00bb module_id=\u00bbrecopilar\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#FFFFFF\u00bb custom_margin=\u00bb20px|0px|0px|0px|false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||||false|false\u00bb custom_padding=\u00bb||31px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat|700|||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb28px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h3 style=\"text-align: center\">Dopamina y asociaciones positivas<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\"><span style=\"font-weight: 400\">Al provocar la liberaci\u00f3n de la hormona del bienestar, la gamificaci\u00f3n ofrece una <strong>experiencia enriquecedora<\/strong>. <br \/><\/span><\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-dopamine.webp\u00bb title_text=\u00bbgamificaci\u00f3n-dopamina\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb0px|0px|10px|0px|false|false\u00bb custom_padding=\u00bb|0px|10px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">Al conceder recompensas virtuales por alcanzar objetivos de aprendizaje, los usuarios asocian una experiencia interactiva con <strong>emociones positivas<\/strong>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb min_height=\u00bb399.7px\u00bb custom_margin=\u00bb1px|auto|0px|auto|false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|0px|||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat|700|||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb28px\u00bb custom_margin=\u00bb30px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h3 style=\"text-align: center\">\u00c9xito y felicidad, los beneficios de la serotonina<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\"><span style=\"font-weight: 400\">Su l<strong>iberaci\u00f3n en el cerebro<\/strong> se<\/span> <span style=\"font-weight: 400\"> desencadena al recordar \u00e9xitos pasados<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-serotonine.webp\u00bb title_text=\u00bbgamificaci\u00f3n-serotonina\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb0px||30px||false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb|0px|0px||false|false\u00bb custom_padding=\u00bb|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">Esta retrospecci\u00f3n positiva tiene un efecto beneficioso sobre el estado de \u00e1nimo. Puede ayudar a <strong>mantener la motivaci\u00f3n<\/strong>, aumentar la autoestima y seguir invirtiendo en una campa\u00f1a interactiva. <\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px||||false|false\u00bb custom_padding=\u00bb|0px|31px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat|700|||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb28px\u00bb custom_margin=\u00bb30px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h3 style=\"text-align: center\">Reducci\u00f3n del estr\u00e9s y liberaci\u00f3n de endorfinas<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat||||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb0px||||false|false\u00bb custom_padding=\u00bb0px|0px||0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\"><span style=\"font-weight: 400\">Las experiencias interactivas pueden <strong>provocar excitaci\u00f3n<\/strong> y liberar endorfinas, que segrega el cerebro. <br \/><\/span><\/p>\n<p><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-endorphine.webp\u00bb title_text=\u00bbgamifcaci\u00f3n-endorfina\u00bb align=\u00bbcenter\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb module_alignment=\u00bbcenter\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">Este anag\u00e9sico natural para el organismo puede reducir el estr\u00e9s y la ansiedad y crear una <strong>sensaci\u00f3n de euforia<\/strong>, fomentando un estado mental propicio para el aprendizaje y el compromiso.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbSection\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#f9f9f9&#8243; min_height=\u00bb129px\u00bb custom_margin=\u00bb30px||0px||false|false\u00bb custom_padding=\u00bb||50px||false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2&#8243; use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb min_height=\u00bb399.7px\u00bb custom_margin=\u00bb1px|auto|0px|auto|false|false\u00bb custom_padding=\u00bb50px|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|20px|||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat||||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb31px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2>La necesidad de reconocimiento, principal motor de gamificaci\u00f3n<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p><span style=\"font-weight: 400\">Los premios son una excelente forma<\/span> <b> de recompensar a los usuarios<\/b> <span style=\"font-weight: 400\"> por una campa\u00f1a de juego para una marca o empresa.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb|-58px|0px||false|false\u00bb custom_padding=\u00bb|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Esta t\u00e9cnica de compromiso se basa en un deseo humano fundamental de ser reconocido y apreciado, as\u00ed como en una tendencia natural a compararnos con los dem\u00e1s.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-besoin-de-reconnaissance.webp\u00bb title_text=\u00bbgamificaci\u00f3n-reconocimiento-necesidades\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb-17px|-10px|0px|0px|false|false\u00bb custom_padding=\u00bb|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bboff|off|on\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb min_height=\u00bb399.7px\u00bb custom_margin=\u00bb1px|auto|0px|auto|false|false\u00bb custom_padding=\u00bb50px|0px|50px|0px|true|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|0px||0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat||||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb31px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2 style=\"text-align: center\">La necesidad de reconocimiento, una importante palanca<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb custom_padding=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\"><span style=\"font-weight: 400\">Los premios son una forma excelente de<\/span> <b> recompensar a los usuarios<\/b> <span style=\"font-weight: 400\"> por una campa\u00f1a de juego<\/span><\/p>\n<p>[\/et_pb_text][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-besoin-de-reconnaissance.webp\u00bb title_text=\u00bbgamificaci\u00f3n-reconocimiento-necesidades\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb10px|0px|15px|0px|false|false\u00bb custom_padding=\u00bb|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb|0px|0px|0px|false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">Esta t\u00e9cnica de compromiso se basa en un deseo humano fundamental de ser reconocido y apreciado, as\u00ed como en una tendencia natural a compararnos con los dem\u00e1s. <\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb50px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb28px\u00bb text_line_height=\u00bb1.2em\u00bb header_2_font=\u00bbMontserrat|300|||||||\u00bb header_2_font_size=\u00bb28px\u00bb custom_margin=\u00bb||30px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2 style=\"text-align: center\"><span style=\"font-weight: 300\">Descubra algunos<\/span> <b>ej<\/b><b>emplos de gamificaci\u00f3n<\/b> <span style=\"font-weight: 300\"> de nuestros clientes<\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb1_3,1_3,1_3&#8243; 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_builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/05\/puzzle-circle-maxy-toys.webp\u00bb alt=\u00bbPuzzle c\u00edrculo maxy toys\u00bb title_text=\u00bbpuzzle-c\u00edrculo-maxy-toys\u00bb url=\u00bbhttps:\/\/www.adictiz.com\/es\/project\/puzzle-circle\/\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb border_radii=\u00bbon|10px|10px|10px|10px\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_color=\u00bbrgba(0,0,0,0.14)\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/05\/concours-photo-lidl.webp\u00bb alt=\u00bbconcurso fotogr\u00e1fico lidl &lt;br&gt;\u00bb title_text=\u00bbconcurso fotogr\u00e1fico-lidl\u00bb url=\u00bbhttps:\/\/www.adictiz.com\/es\/project\/concurso-de-foto\/\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb border_radii=\u00bbon|10px|10px|10px|10px\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_color=\u00bbrgba(0,0,0,0.15)\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00bb1_3&#8243; _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_image src=\u00bbhttps:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/05\/penalty-rajasport.webp\u00bb alt=\u00bbJuego de penaltis raja\u00bb title_text=\u00bbpenalty-rajasport\u00bb url=\u00bbhttps:\/\/www.adictiz.com\/es\/project\/juego-penalty\/\u00bb url_new_window=\u00bbon\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb border_radii=\u00bbon|10px|10px|10px|10px\u00bb box_shadow_style=\u00bbpreset1&#8243; box_shadow_color=\u00bbrgba(0,0,0,0.15)\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; 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_module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb30px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb17px||||false|false\u00bb custom_margin_tablet=\u00bb17px||||false|false\u00bb custom_margin_phone=\u00bb0px||||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb custom_padding=\u00bb40px||||false|false\u00bb text_font_size_tablet=\u00bb30px\u00bb text_font_size_phone=\u00bb25px\u00bb text_font_size_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">M\u00e1s de <strong>200 marcas<\/strong> conf\u00edan en nosotros <\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb width=\u00bb100%\u00bb min_height=\u00bb252.8px\u00bb custom_margin=\u00bb20px||||false|false\u00bb custom_margin_tablet=\u00bb20px||||false|false\u00bb custom_margin_phone=\u00bb-42px||-34px||false|false\u00bb custom_margin_last_edited=\u00bbon|phone\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; 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_module_preset=\u00bbdefault\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb0px|0px|0px|0px|false|false\u00bb custom_padding=\u00bb0px|0px|0px|0px|false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row column_structure=\u00bb1_2,1_2&#8243; use_custom_gutter=\u00bbon\u00bb gutter_width=\u00bb1&#8243; disabled_on=\u00bbon|off|off\u00bb _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb min_height=\u00bb399.7px\u00bb custom_margin=\u00bb1px|auto|0px|auto|false|false\u00bb custom_padding=\u00bb100px|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb1_2&#8243; _builder_version=\u00bb4.19.5&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb|20px|||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|800|||||||\u00bb text_text_color=\u00bb#0092ff\u00bb text_font_size=\u00bb32px\u00bb header_font=\u00bbMontserrat|700|||||||\u00bb header_text_color=\u00bb#0092FF\u00bb header_2_font=\u00bbMontserrat|700|||||||\u00bb header_2_text_color=\u00bb#0092FF\u00bb header_2_font_size=\u00bb28px\u00bb header_3_font=\u00bbMontserrat||||||||\u00bb header_3_text_color=\u00bb#0092FF\u00bb header_3_font_size=\u00bb31px\u00bb custom_margin=\u00bb0px||10px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2>Las m\u00faltiples ventajas de una estrategia de marketing basada en la gamificaci\u00f3n<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb20px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Atraer al p\u00fablico<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Mejorar el conocimiento del cliente<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Mejorar la percepci\u00f3n de la marca <br \/><\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb0px|-58px|0px||false|false\u00bb custom_padding=\u00bb0px|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p>Descubra en nuestro art\u00edculo c\u00f3mo la gamificaci\u00f3n puede convertirse en el motor del \u00e9xito de sus pr\u00f3ximas campa\u00f1as de marketing.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=\u00bbhttps:\/\/www.adictiz.com\/es\/blog\/gamificacion-marketing-motor-del-exito-de-campanas\/\u00bb button_text=\u00bbLeer el art\u00edculo\u00bb button_alignment=\u00bbleft\u00bb _builder_version=\u00bb4.27.2&#8243; 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_module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px|0px|15px|0px|false|false\u00bb custom_padding=\u00bb|0px|0px|0px|false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbMontserrat|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb text_line_height=\u00bb1.2em\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\"><span style=\"font-weight: 400\">1. Atraer al p\u00fablico<\/span> <span style=\"font-weight: 400\"> 2. Mejorar el conocimiento del cliente<\/span> <span style=\"font-weight: 400\"> 3. Mejorar la percepci\u00f3n de la marca<\/span><\/p>\n<p><\/p>\n<p style=\"text-align: center\">\u00a0<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb16px\u00bb width=\u00bb100%\u00bb custom_margin=\u00bb0px|0px|0px||false|false\u00bb custom_padding=\u00bb0px|0px|0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<p style=\"text-align: center\">Descubra en nuestro art\u00edculo c\u00f3mo la gamificaci\u00f3n puede convertirse en el motor del \u00e9xito de sus pr\u00f3ximas campa\u00f1as de marketing.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=\u00bbhttps:\/\/www.adictiz.com\/es\/blog\/gamificacion-marketing-motor-del-exito-de-campanas\/\u00bb button_text=\u00bbLeer el art\u00edculo\u00bb button_alignment=\u00bbcenter\u00bb _builder_version=\u00bb4.24.2&#8243; _module_preset=\u00bbdefault\u00bb custom_button=\u00bbon\u00bb button_text_size=\u00bb18px\u00bb button_text_color=\u00bb#FFFFFF\u00bb button_bg_color=\u00bb#0092ff\u00bb button_border_width=\u00bb0px\u00bb button_border_radius=\u00bb6px\u00bb button_letter_spacing=\u00bb0px\u00bb button_font=\u00bbMontserrat|700|||||||\u00bb button_icon=\u00bb&#xf105;||fa||900&#8243; button_icon_placement=\u00bbleft\u00bb button_on_hover=\u00bboff\u00bb custom_margin=\u00bb30px||||false|false\u00bb custom_padding=\u00bb8px|40px|8px|50px|false|false\u00bb locked=\u00bboff\u00bb global_colors_info=\u00bb{}\u00bb button_bg_color__hover_enabled=\u00bbon|hover\u00bb button_bg_color__hover=\u00bb#0092ff\u00bb button_bg_enable_color__hover=\u00bbon\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00bb1&#8243; admin_label=\u00bbSection\u00bb _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bb#f9f9f9&#8243; min_height=\u00bb295px\u00bb custom_margin=\u00bb80px||0px||false|false\u00bb custom_padding=\u00bb30px||80px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_row _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_text _builder_version=\u00bb4.21.0&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bb|300|||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb28px\u00bb text_line_height=\u00bb1.2em\u00bb header_2_font=\u00bbMontserrat|300|||||||\u00bb header_2_font_size=\u00bb28px\u00bb custom_margin=\u00bb||0px||false|false\u00bb custom_padding=\u00bb30px||20px||false|false\u00bb global_colors_info=\u00bb{}\u00bb]<\/p>\n<h2 style=\"text-align: center\">Una plataforma \u00fanica para <strong>lograr sus objetivos<\/strong> <strong>marketing<\/strong> a trav\u00e9s de la gamificaci\u00f3n <\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00bb4.27.2&#8243; _module_preset=\u00bbdefault\u00bb custom_margin=\u00bb0px||0px||false|false\u00bb custom_padding=\u00bb0px||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.19.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb][et_pb_button button_url=\u00bbhttps:\/\/www.adictiz.com\/es\/demo\/\u00bb button_text=\u00bbSolicitar una demostraci\u00f3n\u00bb _builder_version=\u00bb4.27.2&#8243; _module_preset=\u00bb6d021bf2-5ea5-457f-ba71-2921f83e1d40&#8243; custom_margin=\u00bb0px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La gamificaci\u00f3n al servicio del marketingDistinguirse para involucrar mejor a su audienciaEl juego, un fen\u00f3meno social que existe desde los albores de la humanidadSu uso ha experimentado un desarrollo sin precedentes en los \u00faltimos 40 a\u00f1os con la llegada de internet m\u00f3vil y las redes sociales, entre otros.En Adictiz, nuestra ambici\u00f3n es transformar cualquier situaci\u00f3n [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":23366,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"dipi_cpt_category":[],"class_list":["post-23365","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La gamificaci\u00f3n al servicio del marketing<\/title>\n<meta name=\"description\" content=\"La gamificaci\u00f3n consiste en hacer que las actividades sean m\u00e1s estimulantes. 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