{"id":16675,"date":"2023-01-01T17:11:00","date_gmt":"2023-01-01T15:11:00","guid":{"rendered":"https:\/\/www.adictiz.com\/project\/take-every-opportunity-to-build-audience-loyalty\/"},"modified":"2025-01-13T13:25:50","modified_gmt":"2025-01-13T11:25:50","slug":"take-every-opportunity-to-build-audience-loyalty","status":"publish","type":"project","link":"https:\/\/www.adictiz.com\/en\/project\/take-every-opportunity-to-build-audience-loyalty\/","title":{"rendered":"Mother&#8217;s Day"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#000000&#8243; background_image=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2024\/11\/Fete-mere-adictiz-banner-scaled.webp&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; min_height=&#8221;350px&#8221; height=&#8221;350px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; bottom_divider_color=&#8221;#000000&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;80px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;1150px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;30px&#8221; text_line_height=&#8221;1.2em&#8221; header_font=&#8221;Montserrat|700|||||||&#8221; min_height=&#8221;47px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_margin_tablet=&#8221;17px||||false|false&#8221; custom_margin_phone=&#8221;0px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; text_font_size_tablet=&#8221;30px&#8221; text_font_size_phone=&#8221;25px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 style=\"text-align: center;\"><strong>Build audience loyalty for Mother&#8217;s Day<\/strong><\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.25.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.4em&#8221; header_2_font=&#8221;Montserrat|300|||||||&#8221; header_2_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: center;\">Discover an engaging approach for your family target<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_line_height=&#8221;1.5em&#8221; header_2_font_size=&#8221;15px&#8221; custom_margin=&#8221;40px||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li><strong>Objective<\/strong>: Build audience loyalty<\/li>\n<li><strong>Mechanics<\/strong>: Megajump (spending time with your audience) &amp; Swiper (studying preferences)<\/li>\n<li><strong>Highlight<\/strong>: Mother&#8217;s Day<\/li>\n<li><strong>Prize<\/strong> : Guide \u201cMarketing strategy: strengthening loyalty with your family target\u201d.<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;1150px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_line_height=&#8221;1.5em&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Looking for ways to strengthen your audience&#8217;s loyalty? Look no further! Adictiz offers you a unique opportunity to strengthen your bond with your audience and provide an enriching experience through a Megajump and a Swiper in an original gamezone.  <\/p>\n<p><span style=\"color: #0092ff;\"><em><strong>Immersive context: In this special Mother&#8217;s Day campaign, we chose to feature Alba and L\u00e9o, two children in search of the perfect gift.<\/strong><\/em><\/span><\/p>\n<p>Imagine a Mother&#8217;s Day campaign that goes beyond simple promotions and creates an authentic link with your audience. Using the Swiper mechanic, your users can express their preferences, enabling an in-depth study of their needs. And thanks to the Megajump, you can spend quality time with your audience, strengthening your relationship with them.  <em><\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.25.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; width=&#8221;100%&#8221; min_height=&#8221;730px&#8221; height=&#8221;730px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; bottom_divider_color=&#8221;#000000&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; width=&#8221;100%&#8221; max_width=&#8221;1400px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;center&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; min_height=&#8221;800px&#8221; overflow-y=&#8221;hidden&#8221; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<!-- [et_pb_line_break_holder] --><iframe loading=\"lazy\" src=\"https:\/\/mylogo.adictiz.com\/fete-des-meres-2024\/0\/jdq3B\" scrolling=\"no\" width=\"1150\" height=\"730\" allow=\"fullscreen\"><\/iframe><!-- [et_pb_line_break_holder] -->[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221;][et_pb_row _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;1150px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_line_height=&#8221;1.5em&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Total customization for maximum immersion<\/strong><\/p>\n<p>Adictiz lets you fully customize the game to your brand&#8217;s colors and image. Create an immersive experience where every detail reflects your visual identity, strengthening the emotional connection with your audience. <\/p>\n<p><strong>Tangible results for your marketing strategy <\/strong><\/p>\n<p>By combining the power of connection with your loyalty objectives, you can achieve concrete, measurable results. Our game enables you to strengthen the bond with your audience, better understand their preferences and, above all, build customer loyalty by offering them a personalized experience. <\/p>\n<p><strong>Exclusive bonus: receive our PDF guide! <\/strong><\/p>\n<p>By taking part in our game, you&#8217;ll also receive our complete guide \u201cMarketing strategy: strengthening the loyalty of your family target\u201d, a valuable resource for improving your loyalty strategies.<\/p>\n<p><em>Don&#8217;t miss this opportunity to strengthen the bond with your audience and transform your marketing approach into a memorable experience. Play now and discover how Adictiz can help you consolidate audience loyalty in an innovative and effective way! <\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; theme_builder_area=&#8221;post_content&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; disabled_on=&#8221;off|on|on&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; theme_builder_area=&#8221;post_content&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][et_pb_column _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; type=&#8221;4_4&#8243; theme_builder_area=&#8221;post_content&#8221;][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2025\/01\/jeu-fete-des-meres-mobile.webp&#8221; 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custom_padding=&#8221;50px||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||50px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||20px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2024\/04\/Guide-renforcer-la-fidelite-cible-familiale.webp&#8221; alt=&#8221;qualified leads Christmas&#8221; title_text=&#8221;Guide-reinforce-family-targeted-loyalty&#8221; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px|20px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<p style=%22text-align: left;%22>Focus on the most popular webinar<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<p style=%22text-align: center;%22>Focus on the most popular webinar<\/p>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.2em&#8221; header_2_font=&#8221;Montserrat|300|||||||&#8221; header_2_font_size=&#8221;28px&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: left;\">Practical guide<\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<h2><strong>This year, treat yourself to qualified data for the holidays!<\/strong><\/h2>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h2 style=%22text-align: center;%22><strong>This year, treat yourself to qualified data for the holidays!<\/strong><\/h2>\n<p>&#8221; content_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|800|||||||&#8221; text_text_color=&#8221;#0092FF&#8221; text_font_size=&#8221;32px&#8221; text_line_height=&#8221;1.2em&#8221; header_text_color=&#8221;#0092FF&#8221; header_2_text_color=&#8221;#0092FF&#8221; header_2_font_size=&#8221;30px&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;Montserrat||||||||&#8221; header_3_text_color=&#8221;#0092FF&#8221; header_3_font_size=&#8221;32px&#8221; header_3_line_height=&#8221;1.2em&#8221; custom_margin=&#8221;15px||||false|false&#8221; custom_padding=&#8221;|10px|||false|false&#8221; header_3_text_align_tablet=&#8221;&#8221; header_3_text_align_phone=&#8221;center&#8221; header_3_text_align_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><strong>How to strengthen the loyalty of your family target<\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;With Christmas just around the corner, this guide offers food for thought on the major end-of-year trends, as well as ideas for scenarios and formats to activate in order to create impactful campaigns and stand out from the competition during this strategic period.&#8221; content_phone=&#8221;With Christmas just around the corner, this guide offers food for thought on the major end-of-year trends, as well as ideas for scenarios and formats to activate in order to create impactful campaigns and stand out from the competition during this strategic period.&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;18px&#8221; custom_padding=&#8221;||0px|||&#8221; 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But don&#8217;t forget to think about dad, grandparents&#8230; <strong>the people you love<\/strong>. In this guide, you&#8217;ll find everything you need to celebrate your family in style!  <\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/www.adictiz.com\/guide-fete-des-meres\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Read the guide&#8221; button_alignment=&#8221;left&#8221; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;16px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#000000&#8243; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;51px&#8221; button_letter_spacing=&#8221;0px&#8221; button_font=&#8221;Montserrat|700|||||||&#8221; button_icon=&#8221;&#xf105;||fa||900&#8243; button_icon_placement=&#8221;left&#8221; button_on_hover=&#8221;off&#8221; custom_margin=&#8221;30px||0px||false|false&#8221; custom_padding=&#8221;8px|40px|8px|50px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; 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_builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2024\/11\/Lidl-fete-des-meres-Vote.webp&#8221; alt=&#8221;Lidl mother day vote&#8221; title_text=&#8221;Lidl-mother-day-Vote&#8221; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-10px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>Lidl <\/strong><span>choose Vote<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f2f5ff&#8221; custom_margin=&#8221;50px||0px||false|false&#8221; 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text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;28px&#8221; text_line_height=&#8221;1.2em&#8221; header_2_font=&#8221;Montserrat|300|||||||&#8221; header_2_text_color=&#8221;#000000&#8243; header_2_font_size=&#8221;28px&#8221; custom_margin=&#8221;20px||0px||false|false&#8221; custom_padding=&#8221;30px||20px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: center;\"><strong>Need to cover an event?<\/strong><br \/>Our team is available to advise you<\/h2>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/www.adictiz.com\/en\/request-a-demo\/&#8221; button_text=&#8221;Request a demo&#8221; _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;6d021bf2-5ea5-457f-ba71-2921f83e1d40&#8243; button_text_color=&#8221;#FFFFFF&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_5&#8243; _builder_version=&#8221;4.18.0&#8243; 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text_orientation=&#8221;center&#8221; custom_padding=&#8221;|60px||60px|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">We&#8217;ll work with you<\/span> <b>to make strategic recommendations in line with your objectives<\/b>, <span style=\"font-weight: 400;\">proposing a customized itinerary<\/span>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/Account.webp&#8221; alt=&#8221;Creating gamified campaigns&#8221; title_text=&#8221;Account&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; width=&#8221;70%&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.3&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;|50px||50px|false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Our project managers can also take care<\/span> of <b>creating your campaigns<\/b>.<br \/><span style=\"font-weight: 400;\">(Managed Service)<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Build audience loyalty for Mother&#8217;s DayDiscover an engaging approach for your family target Objective: Build audience loyalty Mechanics: Megajump (spending time with your audience) &amp; Swiper (studying preferences) Highlight: Mother&#8217;s Day Prize : Guide \u201cMarketing strategy: strengthening loyalty with your family target\u201d. Looking for ways to strengthen your audience&#8217;s loyalty? Look no further! Adictiz offers [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":22661,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[250],"project_tag":[],"class_list":["post-16675","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-key-moment"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Take every opportunity to build audience loyalty<\/title>\n<meta name=\"description\" content=\"To celebrate Mother&#039;s Day, strengthen the loyalty of your audience by taking part in an exclusive game, with a practical guide at stake!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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