{"id":16652,"date":"2024-01-24T16:52:02","date_gmt":"2024-01-24T14:52:02","guid":{"rendered":"https:\/\/www.adictiz.com\/project\/battle-maison-du-monde\/"},"modified":"2026-04-27T10:33:03","modified_gmt":"2026-04-27T08:33:03","slug":"maisonsdumonde-battle-playable-ads","status":"publish","type":"project","link":"https:\/\/www.adictiz.com\/en\/project\/maisonsdumonde-battle-playable-ads\/","title":{"rendered":"Battle | Maison du monde"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row disabled_on=&#8221;off|on|on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;10px||10px||false|false&#8221; 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box_shadow_style=&#8221;preset1&#8243; box_shadow_spread=&#8221;-80px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_bg_color__hover=&#8221;#F7F7F7&#8243; button_bg_enable_color__hover=&#8221;on&#8221; box_shadow_horizontal__hover_enabled=&#8221;off|hover&#8221; box_shadow_spread__hover_enabled=&#8221;off|hover&#8221; box_shadow_spread__hover=&#8221;-8px&#8221; button_border_width__hover_enabled=&#8221;on|hover&#8221; button_border_width__hover=&#8221;0px&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;10px||10px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;https:\/\/www.adictiz.com\/en\/catalogue-client-playable-ads\/&#8221; button_text=&#8221;All Playable Ads&#8221; button_alignment=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;12px&#8221; button_text_color=&#8221;#000000&#8243; button_bg_color=&#8221;#f2f2f2&#8243; button_border_width=&#8221;0px&#8221; button_border_color=&#8221;#f2f2f2&#8243; button_border_radius=&#8221;33px&#8221; button_letter_spacing=&#8221;0px&#8221; button_font=&#8221;Montserrat|500|||||||&#8221; button_icon=&#8221;&#x34;||divi||400&#8243; button_icon_placement=&#8221;left&#8221; button_on_hover=&#8221;off&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;4px|25px|4px|25px|false|false&#8221; box_shadow_style=&#8221;preset1&#8243; box_shadow_spread=&#8221;-80px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_bg_color__hover=&#8221;#F7F7F7&#8243; button_bg_enable_color__hover=&#8221;on&#8221; box_shadow_horizontal__hover_enabled=&#8221;off|hover&#8221; box_shadow_spread__hover_enabled=&#8221;off|hover&#8221; box_shadow_spread__hover=&#8221;-8px&#8221; button_border_width__hover_enabled=&#8221;on|hover&#8221; button_border_width__hover=&#8221;0px&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||30px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;30px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;30px&#8221; text_line_height=&#8221;1.2em&#8221; header_font=&#8221;Montserrat|300|||||||&#8221; min_height=&#8221;47px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_margin_tablet=&#8221;17px||||false|false&#8221; custom_margin_phone=&#8221;0px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; text_font_size_tablet=&#8221;30px&#8221; text_font_size_phone=&#8221;25px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 style=\"text-align: center\"><strong>Study trends<\/strong> with a Battle game<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;18px&#8221; text_line_height=&#8221;1.4em&#8221; header_2_font=&#8221;Montserrat|300|||||||&#8221; header_2_font_size=&#8221;20px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: center\">Ideal mechanism for conducting a survey between two products\/services and gathering insights<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||20px||false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<p>Explore a captivating experience with the Playable Ads scratchcard game from Parions Sport, the undisputed benchmark in <strong>sports betting from La Fran\u00e7aise des Jeux (FDJ)<\/strong>. Our client has strategically chosen this instant mechanic to <strong>strengthen its online presence<\/strong> and in the French sports betting market. <\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<p>Explore a captivating experience with the Playable Ads scratchcard game from Parions Sport, the undisputed benchmark in <strong>sports betting from La Fran\u00e7aise des Jeux (FDJ)<\/strong>. Our client has strategically chosen this instant mechanic to <strong>strengthen its online presence<\/strong> and in the French sports betting market. <\/p>\n<p>&#8221; content_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.5em&#8221; custom_padding=&#8221;||||false|false&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>Explore the enchanting world of Maisons du Monde through its Battle Playable Ads campaign, a <strong>unique marketing experience<\/strong> that blends gaming with the refined world of home furnishing. This mechanic offers participants the chance to <strong>choose between two images<\/strong> showcasing the different styles of Maisons du Monde. <\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|600|||||||&#8221; text_text_color=&#8221;#3480F3&#8243; custom_margin=&#8221;||-6px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center\">Test here<\/p>\n<p>[\/et_pb_text][et_pb_icon font_icon=&#8221;&#x22;||divi||400&#8243; icon_color=&#8221;#3480F3&#8243; icon_width=&#8221;31px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;5px||0px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_icon][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;#f2f5ff 0%|#ffffff 79%&#8221; custom_margin=&#8221;-70px||||false|false&#8221; top_divider_color=&#8221;#E09900&#8243; top_divider_height=&#8221;8px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_4,1_2,1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;89%&#8221; max_width=&#8221;1000px&#8221; custom_margin=&#8221;20px||||false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/03\/pave.webp&#8221; alt=&#8221;Half-page playable Ads&#8221; title_text=&#8221;Medium rectangle&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; width=&#8221;60%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; border_color_all=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|700|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;26px&#8221; text_line_height=&#8221;1.1em&#8221; header_text_color=&#8221;#0092FF&#8221; header_font_size=&#8221;32px&#8221; header_line_height=&#8221;1.2em&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_text_color=&#8221;#000000&#8243; header_2_font_size=&#8221;30px&#8221; header_2_line_height=&#8221;1.2em&#8221; header_3_font=&#8221;Montserrat|700|||||||&#8221; header_3_text_align=&#8221;center&#8221; header_3_text_color=&#8221;#000000&#8243; header_3_font_size=&#8221;26px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Medium rectangle format<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px|50px||50px|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"et_pb_module et_pb_text et_pb_text_7 et_pb_text_align_left et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\">\n<p>This format facilitates the integration of playable ads within (or near) editorial content.<\/p>\n<\/div>\n<\/div>\n<div class=\"et_pb_module et_pb_code et_pb_code_1\">\n<div class=\"et_pb_code_inner\"><\/div>\n<\/div>\n<p>[\/et_pb_text][et_pb_code _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;30px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<div data-nom=\"fr-playable-ads-maisondumonde-battle-300x250\"><iframe src=https:\/\/s.a-fs.me\/play\/battle-maisonsdumonde\/300x250.html \/ scrolling=\"no\" width=\"300\" height=\"250\" allow=\"fullscreen\"><\/iframe>\n\n<style> \n  iframe { \n    display: block; \n    margin: 0 auto; \n  } \n<\/style> \n <\/div>[\/et_pb_code][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;50px|auto|50px|auto|false|false&#8221; custom_padding=&#8221;|0px||0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.23.1&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; border_color_all=&#8221;RGBA(255,255,255,0)&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_text_color=&#8221;#3480F3&#8243; text_line_height=&#8221;1.4em&#8221; header_2_font=&#8221;Montserrat|300|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;16px&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;0px|0px|40px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center\"><em>This is a demonstration of the Adictiz game mechanics and does not constitute a real campaign.<\/em><\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<p><p>By skilfully integrating the distinctive elements of the Parions Sport brand, our client created a <strong>unique immersion<\/strong>, strategically highlighting its sports betting offers. The <strong>personalisation of the scratch-off mechanic<\/strong> generated significant engagement. This campaign proved to be a winning strategy for boosting online traffic and raising brand awareness.  <\/p>\n<p>As the undisputed leader in sports betting in France, Parions Sport, an offshoot of La Fran\u00e7aise des Jeux, helped design a <strong>memorable campaign<\/strong>, demonstrating its expertise as a key reference.<\/p>\n<p>Explore how scratch cards can transform your marketing strategy, creating an <strong>authentic connection with your audience<\/strong>. Immerse yourself in this unique opportunity to strengthen your position in the sports betting market and stimulate the enthusiasm of your audience. <\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<p><p>By skilfully integrating the distinctive elements of the Parions Sport brand, our client created a <strong>unique immersion<\/strong>, strategically highlighting its sports betting offers. The <strong>personalisation of the scratch-off mechanic<\/strong> generated significant engagement. This campaign proved to be a winning strategy for boosting online traffic and raising brand awareness.  <\/p>\n<p>As the undisputed leader in sports betting in France, Parions Sport, an offshoot of La Fran\u00e7aise des Jeux, helped design a <strong>memorable campaign<\/strong>, demonstrating its expertise as a key reference.<\/p>\n<p>Explore how scratch cards can transform your marketing strategy, creating an <strong>authentic connection with your audience<\/strong>. Immerse yourself in this unique opportunity to strengthen your position in the sports betting market and stimulate the enthusiasm of your audience. <\/p>\n<p>&#8221; content_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.5em&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Would you like to know what your users like about your products or services? It&#8217;s easy! Organise <strong> personalised visual battles<\/strong> to gather qualified data on your ranges, like this playable ads world house.  <\/p>\n<p>A unique experience where <strong>marketing becomes a game<\/strong>, and each battle between images is an invitation to discover the sophisticated world of Maisons du Monde. A campaign that goes beyond clicks, offering a real visual adventure for lovers of design and decoration. <\/p>\n<p>Immerse yourself in this visual battle on Adictiz and find out how Maisons du Monde, a leader in home furnishings and decoration, is revolutionising the marketing experience by <strong>gathering insights and KPIs<\/strong>.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/www.adictiz.com\/en\/demo\/&#8221; button_text=&#8221;Request a demo&#8221; disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;6d021bf2-5ea5-457f-ba71-2921f83e1d40&#8243; button_text_size=&#8221;16px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#3480F3&#8243; button_border_color=&#8221;RGBA(255,255,255,0)&#8221; button_border_radius=&#8221;100px&#8221; custom_margin=&#8221;50px||0px||false|false&#8221; custom_padding=&#8221;4px|30px|4px|30px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Study trends with a Battle gameIdeal mechanism for conducting a survey between two products\/services and gathering insightsExplore the enchanting world of Maisons du Monde through its Battle Playable Ads campaign, a unique marketing experience that blends gaming with the refined world of home furnishing. This mechanic offers participants the chance to choose between two images [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":14977,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[167,158],"project_tag":[204],"class_list":["post-16652","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-maisons-du-monde","project_category-playable-ads-en","project_tag-battle-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Playable Ads Maisons du monde | The battle of the trends<\/title>\n<meta name=\"description\" content=\"The brand is looking to find out what users like about its Christmas collection, through a battle game that can be played on homes around the world.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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