{"id":15704,"date":"2023-01-25T11:45:00","date_gmt":"2023-01-25T09:45:00","guid":{"rendered":"https:\/\/www.adictiz.com\/project\/buy-and-play\/"},"modified":"2026-05-06T16:49:14","modified_gmt":"2026-05-06T14:49:14","slug":"buy-and-play","status":"publish","type":"project","link":"https:\/\/www.adictiz.com\/en\/project\/buy-and-play\/","title":{"rendered":"Buy and play"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;10px||10px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; 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custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||20px||false|false&#8221; custom_padding_tablet=&#8221;0px||20px||false|false&#8221; custom_padding_phone=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_margin_tablet=&#8221;||10px||false|false&#8221; custom_margin_phone=&#8221;||10px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;|0px||0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;30px&#8221; text_line_height=&#8221;1.2em&#8221; min_height=&#8221;47px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_margin_tablet=&#8221;17px||||false|false&#8221; custom_margin_phone=&#8221;0px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; text_font_size_tablet=&#8221;30px&#8221; text_font_size_phone=&#8221;25px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 style=\"text-align: center\">Buy and Play<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;30px&#8221; text_line_height=&#8221;1.4em&#8221; header_2_font=&#8221;Montserrat|300|||||||&#8221; header_2_font_size=&#8221;24px&#8221; custom_margin=&#8221;-10px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: center\">Reward your customers after purchase<\/h2>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_line_height=&#8221;1.5em&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;20px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Buy and Play or Proof of Purchase is the perfect bridge between the physical and digital worlds. This <strong>upload mechanic<\/strong> allows for the validation of a real world action (purchase, visit, discovery) to unlock access to a game or reward. It is the ultimate tool for <strong>transforming a simple receipt<\/strong> into a moment of customer loyalty.  <\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/mylogo.adictiz.com\/buyandplay\/0\/E4WYp&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Test the game&#8221; button_alignment=&#8221;center&#8221; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;15px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#000000&#8243; button_border_width=&#8221;0px&#8221; button_border_color=&#8221;RGBA(255,255,255,0)&#8221; button_border_radius=&#8221;42px&#8221; button_font=&#8221;|600|||||||&#8221; custom_margin=&#8221;20px||30px||false|false&#8221; custom_padding=&#8221;|30px||30px|false|false&#8221; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_button][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/03\/Playable-webpage-Buy-and-play-preuve-achat.webp&#8221; title_text=&#8221;Playable-webpage-Buy-and-play-post-purchase&#8221; url=&#8221;https:\/\/mylogo.adictiz.com\/buyandplay\/0\/E4WYp&#8221; align=&#8221;center&#8221; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;10px||||false|false&#8221; border_radii=&#8221;on|6px|6px|6px|6px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text content_phone=&#8221;<\/p>\n<p><strong>Why launch a Prediction Game<\/strong><\/p>\n<ul>\n<li>Loyalty<\/li>\n<li>High competitive drive<\/li>\n<li>Collection of qualified data<\/li>\n<li>Multi-sport<\/li>\n<\/ul>\n<p>&#8221; content_last_edited=&#8221;off|phone&#8221; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_line_height=&#8221;1.5em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Why launch a Buy and play<\/strong><\/p>\n<ul>\n<li>Drive-to-store &amp; Drive-to-web<\/li>\n<li>Proof of ownership<\/li>\n<li>Guaranteed conversion<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.5em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Buy and Play or Proof of Purchase is the perfect bridge between the physical and digital worlds. This <strong>upload mechanic<\/strong> allows for the validation of a real world action (purchase, visit, discovery) to unlock access to a game or reward. It is the ultimate tool for <strong>transforming a simple receipt<\/strong> into a moment of customer loyalty.  <\/p>\n<p><strong>Why launch a Buy and play?<\/strong><\/p>\n<ul>\n<li><strong>Drive-to-store &amp; Drive-to-web<\/strong>: boost traffic at points of sale or on e-shops by conditioning participation on proof of purchase or visit<\/li>\n<li><strong>Proof of ownership<\/strong>: engage your current customers by asking them to take a photo of their products to access exclusive benefits<\/li>\n<li><strong>Guaranteed conversion<\/strong>: encourage immediate purchase with the promise of an instant win after the transaction<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/www.adictiz.com\/en\/demo\/&#8221; button_text=&#8221;Request a demo&#8221; disabled_on=&#8221;on|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;6d021bf2-5ea5-457f-ba71-2921f83e1d40&#8243; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#FFFFFF&#8221; 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_builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; min_height=&#8221;839px&#8221; overflow-y=&#8221;hidden&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<div data-nom=\"mecanique-buy-and-play\"><!-- Conteneur pour l'iframe (sera rempli dynamiquement sur desktop) -->\n<div id=\"desktop-iframe\"><\/div>\n<!-- Style pour centrer l'iframe -->\n<style>\n  #desktop-iframe iframe {\n    display: block;\n    margin: 0 auto;\n  }\n<\/style>\n<!-- Script qui injecte l'iframe seulement sur desktop -->\n<script>\ndocument.addEventListener(\"DOMContentLoaded\", function() {\n  \/\/ Seuil pour d\u00e9finir l'affichage sur desktop : ici, plus de 768px\n  if (window.innerWidth > 768) {\n    var iframeHTML = '<iframe loading=\"lazy\" title=\"buy-and-play\" src=\"https:\/\/mylogo.adictiz.com\/buyandplay\/0\/E4WYp\" scrolling=\"no\" width=\"1200\" height=\"800\" allow=\"fullscreen\"><\/iframe>';\n    document.getElementById(\"desktop-iframe\").innerHTML = iframeHTML;\n  }\n});\n<\/script><\/div>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;off|desktop&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_margin_tablet=&#8221;0px||||false|false&#8221; custom_margin_phone=&#8221;0px|0px||0px|false|false&#8221; custom_margin_last_edited=&#8221;off|desktop&#8221; custom_padding=&#8221;0px||||false|false&#8221; custom_padding_tablet=&#8221;0px||20px||false|false&#8221; custom_padding_phone=&#8221;0px|0px|20px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_4,1_4&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;60px||0px||false|false&#8221; custom_margin_tablet=&#8221;60px||0px||false|false&#8221; custom_margin_phone=&#8221;60px||0px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;||0px||false|false&#8221; custom_padding_tablet=&#8221;||0px||false|false&#8221; custom_padding_phone=&#8221;|0px|0px|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h2>Advanced customization<\/h2>\n<p>Adapt the mechanics to your needs for a unique experience<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h2>Advanced customization<\/h2>\n<p>Adapt the mechanics to your needs for a unique experience<\/p>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.5em&#8221; header_2_font=&#8221;Montserrat|700|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;27px&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_margin_tablet=&#8221;0px||||false|false&#8221; custom_margin_phone=&#8221;-30px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; custom_padding_tablet=&#8221;0px||30px||false|false&#8221; custom_padding_phone=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Advanced customization<\/h2>\n<p>Adapt the mechanics to your needs for a unique experience<\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<strong>Game settings <\/strong><\/p>\n<ul>\n<li>Validation via upload: in various formats (JPG, PNG, PDF)<\/li>\n<li>Linked multi mechanics: connect proof of purchase to an Instant Win, a score based game, or a prize draw<\/li>\n<li>Compliance: manage the receipt of supporting documents via your interface<\/li>\n<\/ul>\n<p><strong>Visual personalization<\/strong><\/p>\n<ul>\n<li>Customize the upload area and the capture instructions<\/li>\n<li>Playful transitions: create perfect visual continuity between the proof stage and the following game<\/li>\n<\/ul>\n<p>&#8221; content_phone=&#8221;<strong>Game settings <\/strong><\/p>\n<ul>\n<li>Validation via upload: in various formats (JPG, PNG, PDF)<\/li>\n<li>Linked multi mechanics: connect proof of purchase to an Instant Win, a score based game, or a prize draw<\/li>\n<li>Compliance: manage the receipt of supporting documents via your interface<\/li>\n<\/ul>\n<p><strong>Visual personalization<\/strong><\/p>\n<ul>\n<li>Customize the upload area and the capture instructions<\/li>\n<li>Playful transitions: create perfect visual continuity between the proof stage and the following game<\/li>\n<\/ul>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.5em&#8221; header_2_font=&#8221;Montserrat|700|||||||&#8221; header_2_text_align=&#8221;left&#8221; header_2_font_size=&#8221;27px&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_margin_tablet=&#8221;0px||||false|false&#8221; custom_margin_phone=&#8221;-30px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; custom_padding_tablet=&#8221;0px||30px||false|false&#8221; custom_padding_phone=&#8221;0px|0px|0px|0px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Game settings <\/strong><\/p>\n<ul>\n<li>Validation via upload: in various formats (JPG, PNG, PDF)<\/li>\n<li>Linked multi mechanics: connect proof of purchase to an Instant Win, a score based game, or a prize draw<\/li>\n<li>Compliance: manage the receipt of supporting documents via your interface<\/li>\n<\/ul>\n<p><strong>Visual personalization<\/strong><\/p>\n<ul>\n<li>Customize the upload area and the capture instructions<\/li>\n<li>Playful transitions: create perfect visual continuity between the proof stage and the following game<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/www.adictiz.com\/en\/demo\/&#8221; button_text=&#8221;Request a demo&#8221; button_alignment=&#8221;left&#8221; button_alignment_tablet=&#8221;left&#8221; button_alignment_phone=&#8221;center&#8221; button_alignment_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;6d021bf2-5ea5-457f-ba71-2921f83e1d40&#8243; button_text_size=&#8221;14px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_border_color=&#8221;RGBA(255,255,255,0)&#8221; button_border_radius=&#8221;100px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;4px|30px|4px|30px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|500|||||||&#8221; text_line_height=&#8221;1.5em&#8221; custom_margin=&#8221;70px||10px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center\"><strong>Test the mobile version<\/strong><br \/>of the game by scanning<br \/>the QR code<\/p>\n<p>[\/et_pb_text][et_pb_icon font_icon=&#8221;&#x33;||divi||400&#8243; icon_color=&#8221;#000000&#8243; icon_width=&#8221;33px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_icon][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/04\/Jeu-Preuve-achat-buy-play-sur-mobile-scaled.webp&#8221; alt=&#8221;Buy and Play proof of purchase game&#8221; title_text=&#8221;Buy-and-play-proof-of-purchase-game-on-mobile&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;70%&#8221; hover_enabled=&#8221;0&#8243; border_radii=&#8221;on|15px|15px|15px|15px&#8221; box_shadow_style=&#8221;preset1&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/04\/Jeu-Preuve-achat-buy-play-mobile.webp&#8221; alt=&#8221;Buy and Play proof of purchase game on mobile&#8221; title_text=&#8221;Buy-and-play-proof-of-purchase-game-on-mobile&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; border_radii=&#8221;on|20px|20px|20px|20px&#8221; box_shadow_style=&#8221;preset1&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;30px||20px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;90%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_margin_tablet=&#8221;||10px||false|false&#8221; custom_margin_phone=&#8221;||10px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;|0px||0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.5em&#8221; global_colors_info=&#8221;{}&#8221;]The Buy and Play module is a powerful solution for measuring the effectiveness of your marketing campaigns. By requiring proof of purchase, you directly link your gamification campaign to your revenue. Whether it involves scanning a receipt to scratch a virtual card or photographing a product to enter a prize draw, this mechanic rewards the customer after their purchase. It is a unique opportunity to collect valuable transactional data while providing a rewarding experience that encourages long term brand preference.   <\/p>\n<p>Buy and play is an upload module. Participants must <strong>prove they have completed an action<\/strong> (<em>e.g. made an in store purchase<\/em>) by uploading an image (<em>JPG\/PNG, GIF, SVG<\/em>) or a document (<em>PDF<\/em>).<\/p>\n<p>They can certify:<\/p>\n<ul>\n<li>Purchase via receipt upload<\/li>\n<li>Object ownership by means of a photo of the object concerned<\/li>\n<li>Locate the user at a precise point by uploading a photo of him or her in the expected situation<\/li>\n<li>The discovery of a clue hidden in a store by uploading a photo of the clue<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.5em&#8221; header_2_text_align=&#8221;left&#8221; header_2_text_color=&#8221;#000000&#8243; header_2_font_size=&#8221;15px&#8221; custom_margin=&#8221;10px|10px|10px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"color: #000000\">Discover <a href=\"https:\/\/box.adictiz.help\/en\/articles\/4671459-tutorial-proof-of-purchase\" style=\"color: #000000\" target=\"_blank\" rel=\"noopener\"> <span style=\"text-decoration: underline\"> <strong>how to create a Buy and Play<\/strong> <\/span> <\/a> in Adictiz.<\/span>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ECF1FF&#8221; min_height=&#8221;280.2px&#8221; custom_margin=&#8221;60px||||false|false&#8221; custom_margin_tablet=&#8221;0px||-20px||false|false&#8221; custom_margin_phone=&#8221;-8px||-20px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;25px||60px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;107.1px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;30px&#8221; text_line_height=&#8221;1.2em&#8221; custom_margin=&#8221;||||false|false&#8221; custom_margin_tablet=&#8221;17px||||false|false&#8221; custom_margin_phone=&#8221;0px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;20px||||false|false&#8221; text_font_size_tablet=&#8221;30px&#8221; text_font_size_phone=&#8221;25px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center\">Buy and Play <strong>campaigns examples<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||20px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/04\/Jeu-Preuve-achat-buy-play.webp&#8221; alt=&#8221;Buy and play proof of purchase QVDF&#8221; title_text=&#8221;Buy-and-play-proof-of-purchase&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||30px||false|false&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/04\/Jeu-Preuve-achat-buy-play-sncf.webp&#8221; alt=&#8221;Buy and play proof of purchase SNCF&#8221; title_text=&#8221;Buy-and-play-proof-of-purchase-sncf&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/04\/Jeu-Preuve-achat-buy-play-petit-louis.webp&#8221; alt=&#8221;Buy and play proof of purchase petit louis&#8221; title_text=&#8221;Buy-and-play-proof-of-purchase-petit-louis&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||30px||false|false&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/04\/Jeu-Preuve-achat-buy-play-coeur-lion.webp&#8221; alt=&#8221;Buy and play proof of purchase Coeur de lion&#8221; title_text=&#8221;Buy-and-play-proof-of-purchase-coeur-lion&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||-19px||false|false&#8221; custom_margin_tablet=&#8221;0px||-19px||false|false&#8221; custom_margin_phone=&#8221;-34px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;30px&#8221; text_line_height=&#8221;1.2em&#8221; custom_margin=&#8221;17px||||false|false&#8221; custom_margin_tablet=&#8221;17px||||false|false&#8221; custom_margin_phone=&#8221;0px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;40px||||false|false&#8221; text_font_size_tablet=&#8221;30px&#8221; text_font_size_phone=&#8221;25px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: center\">More than <strong>200 brands<\/strong> trust us<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_module=&#8221;7688&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2024\/09\/Logo.webp&#8221; title_text=&#8221;Logo-mobile&#8221; align=&#8221;center&#8221; src_tablet=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2024\/09\/Logo-mobile-1.webp&#8221; src_phone=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2024\/09\/Logo-mobile-1.webp&#8221; src_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;98%&#8221; custom_margin=&#8221;-18px||||false|false&#8221; custom_padding=&#8221;20px||||false|false&#8221; filter_contrast=&#8221;105%&#8221; mix_blend_mode=&#8221;darken&#8221; global_colors_info=&#8221;{}&#8221; src__hover_enabled=&#8221;off|desktop&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;5px|0px|0px|0px|false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_5,3_5&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; width=&#8221;90%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;50px|30px|50px|30px|false|false&#8221; custom_padding_tablet=&#8221;50px|30px|50px|30px|false|false&#8221; custom_padding_phone=&#8221;|0px||0px|false|false&#8221; border_radii=&#8221;on|20px|20px|20px|20px&#8221; border_color_all=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<p>Gamified formats capture<br \/>attention <strong>25 times longer<\/strong><br \/>than a traditional campaign.<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h2><b data-stringify-type=\"%22bold%22\">Flexible plans<br \/>tailored to your needs<\/b><\/h2>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;|300|||||||&#8221; text_font_size=&#8221;32px&#8221; text_line_height=&#8221;1.4em&#8221; header_2_font_size=&#8221;35px&#8221; header_2_line_height=&#8221;1.2em&#8221; custom_margin=&#8221;50px||0px||false|false&#8221; custom_margin_tablet=&#8221;0px||||false|false&#8221; custom_margin_phone=&#8221;0px||0px||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;0px||0px|40px|false|false&#8221; custom_padding_tablet=&#8221;0px||50px|0px|false|false&#8221; custom_padding_phone=&#8221;|15px|10px|15px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; text_font_size_tablet=&#8221;32px&#8221; text_font_size_phone=&#8221;28px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;28px&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_2_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><b data-stringify-type=\"bold\">Flexible plans<br \/>tailored to your needs<\/b><\/h2>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/01\/En-push-tarifs-home.webp&#8221; title_text=&#8221;push-pricing-home&#8221; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text content_tablet=&#8221;<\/p>\n<p>Gamified formats capture<br \/>attention <strong>25 times longer<\/strong><br \/>than a traditional campaign.<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<div role=\"%22presentation%22\" class=\"%22c-message_kit__background\" data-qa=\"%22message_container%22\" data-qa-unprocessed=\"%22false%22\" data-qa-placeholder=\"%22false%22\">\n<div role=\"%22document%22\" class=\"%22c-message_kit__hover\" data-qa-hover=\"%22true%22\">\n<div class=\"%22c-message_kit__actions\">\n<div class=\"%22c-message_kit__gutter%22\">\n<div role=\"%22presentation%22\" class=\"%22c-message_kit__gutter__right%22\" data-qa=\"%22message_content%22\">\n<div class=\"%22c-message_kit__blocks\">\n<div class=\"%22c-message__message_blocks\" data-qa=\"%22message-text%22\">\n<div class=\"%22p-block_kit_renderer%22\" data-qa=\"%22block-kit-renderer%22\">\n<div class=\"%22p-block_kit_renderer__block_wrapper\">\n<div class=\"%22p-rich_text_block%22\" dir=\"%22auto%22\">\n<div class=\"%22p-rich_text_section%22\">Whether you are a beginner or an interactive marketing specialist, our range of prices will meet your marketing objectives.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>&#8221; 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