{"id":16405,"date":"2023-02-08T16:13:24","date_gmt":"2023-02-08T14:13:24","guid":{"rendered":"https:\/\/www.adictiz.com\/webinars\/"},"modified":"2026-03-30T16:49:56","modified_gmt":"2026-03-30T14:49:56","slug":"webinars","status":"publish","type":"page","link":"https:\/\/www.adictiz.com\/en\/webinars\/","title":{"rendered":"Webinars"},"content":{"rendered":"

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Webinars<\/span><\/h1>\n

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Discover our webinars to strengthen
your marketing strategy<\/strong><\/span><\/h2>\n

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How in-app gamification is reinventing M-commerce<\/strong><\/h3>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/01\/webinar-sephora-gamification-inapp-mobile.webp” alt=”webinar gamification in app sephora” title_text=”webinar-sephora-gamification-inapp-mobile” align=”center” src_tablet=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2025\/11\/calendrier-1000×1000-1.webp” src_phone=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/01\/vignette-webinar-noel-2-1.webp” src_last_edited=”off|desktop” disabled_on=”off|off|on” _builder_version=”4.27.4″ _module_preset=”default” width=”100%” module_alignment=”center” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” border_radii=”on|15px|15px|15px|15px” global_colors_info=”{}”][\/et_pb_image][et_pb_text content_tablet=”<\/p>\n

M-commerce<\/strong> will be an essential channel in 2026. To stand out in this competitive environment<\/strong>, in-app gamification is emerging as an innovative strategy. <\/em><\/p>\n

” content_phone=”<\/p>\n

M-commerce<\/strong> will be an essential channel in 2026. To stand out in this competitive environment<\/strong>, in-app gamification is emerging as an innovative strategy. <\/em><\/p>\n

” content_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”16px” custom_margin=”10px||10px||false|false” custom_padding=”0px||0px||false|false” hover_enabled=”0″ text_orientation_tablet=”” text_orientation_phone=”center” text_orientation_last_edited=”on|phone” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

M-commerce<\/strong> will be an essential channel in 2026. To stand out in this competitive environment<\/strong>, in-app gamification is emerging as an innovative strategy. <\/em><\/p>\n

[\/et_pb_text][et_pb_text content_tablet=”<\/p>\n

Au programme :<\/strong>
\n\u2728 Introduction \u00e0 la gamification in-app
\n\u2728 Accro\u00eetre l\u2019usage et les ventes sur l\u2019app | D\u00e9cryptage
\n\u2728 Use-case Sephora | Zoom sur la campagne Holiday Game<\/p>\n

” content_phone=”<\/p>\n

Au programme :<\/strong>
\n\u2728 Introduction \u00e0 la gamification in-app
\n\u2728 Accro\u00eetre l\u2019usage et les ventes sur l\u2019app | D\u00e9cryptage
\n\u2728 Use-case Sephora | Zoom sur la campagne Holiday Game<\/p>\n

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On the agenda:<\/strong>
\u2728 Introduction to in-app gamification
\u2728 Increasing app usage and sales | Analysis
\u2728 Sephora use case | Focus on the Holiday Game campaign<\/p>\n

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On-demand<\/strong> webinars<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”20px||||false|false” custom_padding=”20px||80px||false|false” custom_padding_tablet=”20px||80px||false|false” custom_padding_phone=”20px||0px||false|false” border_radii=”on|6px|6px|6px|6px” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” custom_padding=”||20px||false|false” border_radii=”on|15px|15px|15px|15px” border_width_all=”2px” border_color_all=”#F2F5FF” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/05\/Visuel-webinar-dotation.webp” alt=”Webinar on purchasing power and gamification” title_text=”Visual-webinar-dotation” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|600|||||||” text_font_size=”18px” text_line_height=”1.4em” custom_margin=”0px||||false|false” custom_padding=”0px|10px||20px|false|false” global_colors_info=”{}”]<\/p>\n

Acting and committing to boosting customer purchasing power<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/purchasing-power-how-to-act-and-commit-in-favor-of-your-customers\/” button_text=”See the replay” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#ffffff” button_bg_color=”#000000″ button_border_width=”0px” button_border_color=”#FFFFFF” button_border_radius=”56px” button_font=”|600|||||||” custom_margin=”20px||0px||false|false” custom_padding=”8px|60px|8px|60px|false|false” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ disabled_on=”off|off|off” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” custom_padding=”||20px||false|false” border_radii=”on|15px|15px|15px|15px” border_width_all=”2px” border_color_all=”#F2F5FF” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2024\/07\/Gamification-dans-le-sport-la-strategie-de-la-LN-de-Rugby.webp” alt=”LNR webinar” title_text=”LNR-webinar-mobile” src_tablet=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2024\/07\/Gamification-dans-le-sport-la-strategie-de-la-LN-de-Rugby.webp” src_phone=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2025\/11\/LNR-webinar-mobile.webp” src_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|600|||||||” text_font_size=”18px” text_line_height=”1.4em” custom_margin=”0px||0px||false|false” custom_padding=”0px|10px|0px|20px|false|false” global_colors_info=”{}”]<\/p>\n

Gamification in sport: the L.N. Rugby strategy<\/p>\n

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Reenchant your loyalty program with gamification<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/improve-your-loyalty-program-with-gamification\/” button_text=”See the replay” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#ffffff” button_bg_color=”#000000″ button_border_width=”0px” button_border_color=”#FFFFFF” button_border_radius=”61px” button_font=”|600|||||||” custom_margin=”20px||10px||false|false” custom_padding=”8px|60px|8px|60px|false|false” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”20px||||false|false” custom_padding=”20px||80px||false|false” custom_padding_tablet=”20px||80px||false|false” custom_padding_phone=”20px||0px||false|false” border_radii=”on|6px|6px|6px|6px” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” custom_padding=”||20px||false|false” border_radii=”on|15px|15px|15px|15px” border_width_all=”2px” border_color_all=”#F2F5FF” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/09\/Webinar-collecte-lead-qualifies-copie.webp” alt=”Webinar lead-to-customer segment” title_text=”Webinar-collecte-lead-qualifies copy” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|600|||||||” text_font_size=”18px” text_line_height=”1.4em” custom_margin=”0px||0px||false|false” custom_padding=”0px|10px|0px|20px|false|false” global_colors_info=”{}”]<\/p>\n

From Lead to Customer: rediscover the power of marketing segmentation<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/webinar-segment\/” button_text=”See the replay” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#ffffff” button_bg_color=”#000000″ button_border_width=”0px” button_border_color=”#FFFFFF” button_border_radius=”47px” button_font=”|600|||||||” custom_margin=”20px||10px||false|false” custom_padding=”8px|60px|8px|60px|false|false” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ disabled_on=”off|off|off” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” custom_padding=”||20px||false|false” border_radii=”on|15px|15px|15px|15px” border_width_all=”2px” border_color_all=”#F2F5FF” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2024\/01\/Webinar-collecte-lead-qualifies3.webp” alt=”Webinar customer journey phygital gamification” title_text=”Webinar-collecte-lead-qualifies3″ _builder_version=”4.23.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|600|||||||” text_font_size=”18px” text_line_height=”1.4em” custom_margin=”0px||||false|false” custom_padding=”0px|30px||20px|false|false” global_colors_info=”{}”]<\/p>\n

Reinventing the customer journey by combining phygital and gamification<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/reinventing-the-customer-journey-between-phygital-and-gamification\/” button_text=”See the replay” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#ffffff” button_bg_color=”#000000″ button_border_width=”0px” button_border_color=”#FFFFFF” button_border_radius=”61px” button_font=”|600|||||||” custom_margin=”20px||0px||false|false” custom_padding=”8px|60px|8px|60px|false|false” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ disabled_on=”off|off|off” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” custom_padding=”||20px||false|false” border_radii=”on|15px|15px|15px|15px” border_width_all=”2px” border_color_all=”#F2F5FF” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/03\/Playable-ads-lutter-contre-burn-out.webp” alt=”Playable ads, the solution to advertising burn-out” title_text=”Playable-ads-lutter-contre-burn-out” _builder_version=”4.19.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|600|||||||” text_font_size=”18px” text_line_height=”1.4em” custom_margin=”0px||||false|false” custom_padding=”0px|10px||20px|false|false” global_colors_info=”{}”]<\/p>\n

Advertising burn-out: your consumers can’t see you anymore!<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/standing-out-in-a-world-saturated-with-banner-blindness\/” button_text=”See the replay” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#ffffff” button_bg_color=”#000000″ button_border_width=”0px” button_border_color=”#FFFFFF” button_border_radius=”48px” button_font=”|600|||||||” custom_margin=”20px||10px||false|false” custom_padding=”8px|60px|8px|60px|false|false” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”20px||||false|false” custom_padding=”20px||80px||false|false” custom_padding_tablet=”20px||80px||false|false” custom_padding_phone=”20px||0px||false|false” border_radii=”on|6px|6px|6px|6px” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” custom_padding=”||20px||false|false” border_radii=”on|15px|15px|15px|15px” border_width_all=”2px” border_color_all=”#F2F5FF” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/05\/Webinar-collecte-lead-qualifies.webp” alt=”collection of qualified leads” title_text=”Webinar-collection-lead-qualified” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|600|||||||” text_font_size=”18px” text_line_height=”1.4em” custom_margin=”0px||||false|false” custom_padding=”0px|10px|0px|20px|false|false” global_colors_info=”{}”]<\/p>\n

The quest for leads: tips for collecting data effectively<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/the-quest-for-qualified-leads\/” button_text=”See the replay” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#ffffff” button_bg_color=”#000000″ button_border_width=”0px” button_border_color=”#FFFFFF” button_border_radius=”82px” button_font=”|600|||||||” custom_margin=”20px||10px||false|false” custom_padding=”8px|60px|8px|60px|false|false” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ disabled_on=”off|off|off” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” custom_padding=”||20px||false|false” border_radii=”on|15px|15px|15px|15px” border_width_all=”2px” border_color_all=”#F2F5FF” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/01\/petite-vignette-webinar-noel-adictiz-desktop.webp” alt=”adictiz Christmas games webinar” title_text=”webinar-christmas-adictiz-desktop” src_tablet=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/01\/petite-vignette-webinar-noel-adictiz-desktop.webp” src_phone=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/01\/petite-vignette-webinar-noel-adictiz-mobile.webp” src_last_edited=”on|desktop” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|600|||||||” text_font_size=”18px” text_line_height=”1.4em” custom_margin=”0px||||false|false” custom_padding=”0px|10px||20px|false|false” global_colors_info=”{}”]<\/p>\n

Create magical and effective Christmas campaigns<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/webinar-create-christmas-campaigns\/” button_text=”See the replay” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#ffffff” button_bg_color=”#000000″ button_border_width=”0px” button_border_color=”#FFFFFF” button_border_radius=”56px” button_font=”|600|||||||” custom_margin=”20px||10px||false|false” custom_padding=”8px|60px|8px|60px|false|false” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ disabled_on=”off|off|off” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” custom_padding=”||20px||false|false” border_radii=”on|15px|15px|15px|15px” border_width_all=”2px” border_color_all=”#F2F5FF” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2025\/02\/webinar-calendrier.webp” alt=”Advent Calendar” title_text=”Webinar-advent-calendar-mobile” src_tablet=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2025\/02\/webinar-calendrier.webp” src_phone=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2025\/11\/Webinar-calendrier-avent-mobile.webp” src_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|600|||||||” text_font_size=”18px” text_line_height=”1.4em” custom_margin=”0px||0px||false|false” custom_padding=”0px|10px|0px|20px|false|false” global_colors_info=”{}”]<\/p>\n

Enchant your audience during the festive season with gamification <\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/webinar-this-year-enchant-your-audience-for-christmas\/” button_text=”See the replay” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#ffffff” button_bg_color=”#000000″ button_border_width=”0px” button_border_color=”#FFFFFF” button_border_radius=”56px” button_font=”|600|||||||” custom_margin=”20px||10px||false|false” custom_padding=”8px|60px|8px|60px|false|false” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”20px||||false|false” custom_padding=”20px||80px||false|false” custom_padding_tablet=”20px||80px||false|false” custom_padding_phone=”20px||0px||false|false” border_radii=”on|6px|6px|6px|6px” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” custom_padding=”||20px||false|false” border_radii=”on|15px|15px|15px|15px” border_width_all=”2px” border_color_all=”#F2F5FF” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2024\/10\/Gamification-pour-les-equipes-marketing.webp” alt=”Collection strategy webinar” title_text=”gamification-for-marketing-teams” _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|600|||||||” text_font_size=”18px” text_line_height=”1.4em” custom_margin=”0px||0px||false|false” custom_padding=”0px|10px|0px|20px|false|false” global_colors_info=”{}”]<\/p>\n

Recruit your audiences with high-performance collection strategies<\/p>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/collection-strategy-webinar\/” button_text=”See the replay” button_alignment=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_button=”on” button_text_size=”14px” button_text_color=”#ffffff” button_bg_color=”#000000″ button_border_width=”0px” button_border_color=”#FFFFFF” button_border_radius=”47px” button_font=”|600|||||||” custom_margin=”20px||10px||false|false” custom_padding=”8px|60px|8px|60px|false|false” locked=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_3″ disabled_on=”off|off|off” _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_padding=”||20px||false|false” border_radii=”on|6px|6px|6px|6px” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”1_3″ disabled_on=”off|off|off” _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”||20px||false|false” border_radii=”on|6px|6px|6px|6px” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

WebinarsDiscover our webinars to strengthenyour marketing strategyHow in-app gamification is reinventing M-commerceM-commerce will be an essential channel in 2026. To stand out in this competitive environment, in-app gamification is emerging as an innovative strategy. On the agenda:\u2728 Introduction to in-app gamification\u2728 Increasing app usage and sales | Analysis\u2728 Sephora use case | Focus on the […]<\/p>\n","protected":false},"author":7,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"dipi_cpt_category":[],"class_list":["post-16405","page","type-page","status-publish","hentry"],"yoast_head":"\nWebinars on gamification for marketing teams | Adictiz<\/title>\n<meta name=\"description\" content=\"Discover our webinars selected to meet the gamification needs of digital marketing teams.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adictiz.com\/en\/webinars\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" 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