{"id":15349,"date":"2023-06-29T10:01:50","date_gmt":"2023-06-29T08:01:50","guid":{"rendered":"https:\/\/www.adictiz.com\/gamification\/"},"modified":"2026-06-16T12:49:01","modified_gmt":"2026-06-16T10:49:01","slug":"gamification","status":"publish","type":"page","link":"https:\/\/www.adictiz.com\/en\/gamification\/","title":{"rendered":"Gamification"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” use_background_color_gradient=”on” background_color_gradient_stops=”#ffffff 0%|#f2f5ff 100%” background_enable_image=”off” background_size=”initial” background_position=”top_left” background_horizontal_offset=”43%” background_vertical_offset=”25%” background_pattern_horizontal_offset=”-100%” background_pattern_vertical_offset=”36%” custom_margin=”0px||||false|false” custom_padding=”50px||50px||false|false” bottom_divider_color=”#FFFFFF” bottom_divider_height=”32px” saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” z_index=”204″ width_tablet=”” width_phone=”90%” width_last_edited=”on|phone” custom_margin=”0px||10px||false|false” custom_margin_tablet=”30px||30px||false|false” custom_margin_phone=”0px||0px||false|false” custom_margin_last_edited=”on|desktop” custom_padding_tablet=”” custom_padding_phone=”0px||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dipi_dual_heading first_heading=”Gamification” second_heading=”for marketing” heading_tag=”h1″ heading_display=”column” fh_style=”background” fh_background_animation=”on” fh_background_animation_speed=”33″ fh_background_animation_direction=”dipiBGBottomToTop” fh_background_animation_function=”ease-in” fh_background_style=”clipped” first_heading_use_color_gradient=”on” first_heading_color_gradient_direction=”105deg” first_heading_color_gradient_stops=”#008af9 0%|#6479e7 35%|#ef83dd 75%” first_heading_enable_image=”off” fh_padding=”0px|0px|10px|0px|false|false” sh_padding=”0px|0px|10px|10px|false|false” heading_display_tablet=”” heading_display_phone=”column” heading_display_last_edited=”on|phone” sh_padding_tablet=”” sh_padding_phone=”” sh_padding_last_edited=”on|phone” disabled_on=”off|off|off” _builder_version=”4.27.4″ _module_preset=”default” first_heading_font=”–et_global_body_font|700|||||||” first_heading_text_color=”#15022A” first_heading_font_size=”45px” first_heading_line_height=”0.9em” second_heading_font=”–et_global_body_font|700|||||||” second_heading_font_size=”45px” second_heading_line_height=”1em” background_text_font=”–et_global_body_font||||||||” background_text_font_size=”40px” width_tablet=”” width_phone=”” width_last_edited=”on|phone” max_width=”100%” max_width_tablet=”100%” max_width_phone=”100%” max_width_last_edited=”on|phone” custom_margin=”30px||14px||false|false” custom_margin_tablet=”||20px||false|false” custom_margin_phone=”0px|0px|20px|0px|false|false” custom_margin_last_edited=”on|phone” custom_padding=”||||false|false” custom_padding_tablet=”||||false|false” custom_padding_phone=”0px|20px||20px|false|false” custom_padding_last_edited=”on|phone” first_heading_font_size_tablet=”60px” first_heading_font_size_phone=”50px” first_heading_font_size_last_edited=”on|phone” second_heading_font_size_tablet=”60px” second_heading_font_size_phone=”45px” second_heading_font_size_last_edited=”on|phone” module_alignment_tablet=”” module_alignment_phone=”center” module_alignment_last_edited=”on|phone” locked=”off” global_colors_info=”{}” overlay_bg_color_gradient_type_tablet=”linear” overlay_bg_color_gradient_type_phone=”linear” overlay_bg_color_gradient_type__hover=”linear” image_bg_color_gradient_type__hover=”linear”][\/dipi_dual_heading][et_pb_text content_tablet=”<\/p>\n

Adictiz BOX, the no-code platform<\/strong> for collecting
\ndata and boosting your marketing performance<\/p>\n

” content_phone=”<\/p>\n

Adictiz BOX, the no-code platform<\/strong> for collecting
\ndata and boosting your marketing performance<\/p>\n

” content_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” text_font=”|300|||||||” text_font_size=”22px” text_line_height=”1.4em” header_font=”Montserrat|300|||||||” header_2_font=”|300|||||||” min_height=”62.6px” global_colors_info=”{}”]<\/p>\n

Stand out to better engage<\/strong> your audience<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_id=”create” _builder_version=”4.21.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ disabled_on=”on|off|off” _builder_version=”4.19.5″ _module_preset=”default” min_height=”399.7px” custom_margin=”1px|auto|0px|auto|false|false” custom_padding=”100px|0px|0px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.19.5″ _module_preset=”default” custom_padding=”|20px|||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#000000″ text_font_size=”32px” header_font=”Montserrat|700|||||||” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#000000″ header_2_font_size=”28px” header_3_font=”Montserrat||||||||” header_3_text_color=”#0092FF” header_3_font_size=”31px” custom_margin=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

Gaming, a social phenomenon that has existed since the dawn of time<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” custom_margin=”0px||10px||false|false” custom_padding=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

Its use has grown at an unprecedented rate over the past 40 years with the advent ofmobile Internet<\/strong> and social networks in particular.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” width=”100%” custom_margin=”|-58px|0px||false|false” custom_padding=”|0px|0px||false|false” global_colors_info=”{}”]<\/p>\n

At Adictiz, our ambition is to turn any situation into a play situation<\/strong> to achieve a defined goal, based on the human predisposition to play and the reward system.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2025\/10\/gamification-phenomene-de-societe-copie.webp” alt=”gamification-a-socital-phenomenon copy” title_text=”gamification-a-socital-phenomenon copy” _builder_version=”4.27.4″ _module_preset=”default” width=”100%” custom_margin=”-20px|-10px|0px|0px|false|false” custom_padding=”|30px|0px|30px|false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=”on” gutter_width=”1″ disabled_on=”off|off|on” _builder_version=”4.21.0″ _module_preset=”default” min_height=”399.7px” custom_margin=”1px|auto|0px|auto|false|false” custom_padding=”50px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”|0px|||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#0092FF” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#000000″ header_2_font_size=”28px” header_3_font=”Montserrat||||||||” header_3_text_color=”#0092FF” header_3_font_size=”31px” custom_margin=”0px||10px||false|false” custom_padding=”0px||||false|false” global_colors_info=”{}”]<\/p>\n

Gaming, a social phenomenon that has existed since the dawn of time<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” custom_margin=”0px||10px||false|false” custom_padding=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

With the advent of themobile Internet<\/strong> and social networks in particular, its use is experiencing unprecedented growth.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-phenomene-de-societe.webp” title_text=”gamification-company phenomenon” _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”0px||40px|0px|false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” width=”100%” module_alignment=”center” custom_margin=”|0px|0px||false|false” custom_padding=”|0px|0px|0px|false|false” global_colors_info=”{}”]<\/p>\n

Our ambition is to turn any situation into a play situation<\/strong>, based on the human predisposition to play and the reward system.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFFFF” custom_margin=”60px||60px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” background_image=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/03\/fond-motif-home-50-scaled.webp” custom_padding=”|30px||30px|false|false” border_radii=”on|15px|15px|15px|15px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#000000″ text_font_size=”15px” background_color=”RGBA(255,255,255,0)” custom_margin=”30px||30px||false|false” global_colors_info=”{}”]<\/p>\n

“Gamification is a technique that involves integrating video game elements into areas that are not directly related to games, to make these activities more fun<\/strong>. Rewards, challenges, levels to reach, points to earn, etc. The aim is toengage users<\/strong> in a brand universe.” <\/span><\/i><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_id=”collect” _builder_version=”4.21.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_margin=”40px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ disabled_on=”on|off|off” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||31px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/04\/gamification-captivante.webp” title_text=”captivating-gamification” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”0px|20px||0px|false|false” custom_padding=”|0px||0px|false|false” border_radii=”on|15px|15px|15px|15px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#0092FF” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#000000″ header_2_font_size=”28px” header_3_font=”Montserrat||||||||” header_3_text_color=”#0092FF” header_3_font_size=”31px” custom_margin=”30px||10px||false|false” global_colors_info=”{}”]<\/p>\n

The captivating emotional experience of gamification<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” global_colors_info=”{}”]<\/p>\n

By integrating narrative elements<\/strong> into learning activities, gamification creates a deep emotional bond.<\/span><\/p>\n

<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.24.2″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” global_colors_info=”{}”]<\/p>\n

This has a significant impact on participants’ attention and ability to retain relevant information, as demonstrated by a study carried out by researchers at theUniversity of Reading<\/a><\/span><\/span>.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ disabled_on=”off|off|on” _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||31px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#0092FF” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#000000″ header_2_font_size=”28px” header_3_font=”Montserrat||||||||” header_3_text_color=”#000000″ header_3_font_size=”31px” custom_margin=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

The captivating emotional experience of gamification<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” custom_margin_tablet=”” custom_margin_phone=”” custom_margin_last_edited=”on|phone” custom_padding=”20px||||false|false” global_colors_info=”{}”]<\/p>\n

By integrating narrative elements<\/strong> into learning activities, gamification creates a deep emotional bond.<\/span><\/p>\n

<\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/04\/gamification-captivante.webp” title_text=”captivating-gamification” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”0px|20px|20px|0px|false|false” custom_padding=”|0px||0px|false|false” border_radii=”on|15px|15px|15px|15px” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” global_colors_info=”{}”]<\/p>\n

This has a significant impact on participants’ attention and ability to retain relevant information, as demonstrated by a study carried out by researchers at theUniversity of Reading<\/a><\/span><\/span>.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_id=”create” _builder_version=”4.21.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ disabled_on=”on|off|off” _builder_version=”4.27.4″ _module_preset=”default” min_height=”399.7px” custom_margin=”1px|auto|0px|auto|false|false” custom_padding=”100px|0px|0px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.19.5″ _module_preset=”default” custom_padding=”|20px|||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#0092FF” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#000000″ header_2_font_size=”28px” header_3_font=”Montserrat||||||||” header_3_text_color=”#000000″ header_3_font_size=”31px” custom_margin=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

The power of games: stimulating brain areas for better memorization<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” custom_margin=”0px||10px||false|false” custom_padding=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

The hippocampus plays a crucial role in memorizing<\/strong> knowledge. Activation of this area promotes information retention. <\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” width=”100%” custom_margin=”|-58px|0px||false|false” custom_padding=”|0px|0px||false|false” global_colors_info=”{}”]<\/p>\n

Clinical tests have demonstrated the beneficial effects of play in stimulating neuronal processes<\/strong>. This paves the way for the use of game-based tools to encourage positive behavior, according to research by Brian Knutson at Stanford University. <\/p>\n

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Stimulate brain areas for better memory<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” custom_margin=”0px|0px|10px|0px|false|false” custom_padding=”0px|0px|10px|0px|false|false” global_colors_info=”{}”]<\/p>\n

The hippocampus plays a crucial role.<\/strong> Activation of this zone promotes information retention.<\/p>\n

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Clinical tests have demonstrated the beneficial effects of play in stimulating neuronal processes<\/strong>. This paves the way for the use of game-based tools to encourage positive behavior, according to research by Brian Knutson at Stanford University. <\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” background_image=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/03\/fond-motif-home-50-scaled.webp” custom_margin=”100px||100px||false|false” custom_padding=”80px||80px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_4,3_4″ disabled_on=”on|off|off” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamifictaionBenjaminFranklin.webp” title_text=”gamificationBenjaminFranklin” _builder_version=”4.21.0″ _module_preset=”default” width=”40%” module_alignment=”right” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#0092FF” header_2_text_color=”#000000″ background_color=”RGBA(255,255,255,0)” custom_margin=”30px||0px||false|false” global_colors_info=”{}”]<\/p>\n

Interactivity has excellent results on memorization<\/b><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

“<\/span>You tell me, I forget. You teach me, I remember. You involve me, I learn <\/span><\/i>“Benjamin Franklin<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,3_4″ disabled_on=”off|off|on” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamifictaionBenjaminFranklin.webp” title_text=”gamificationBenjaminFranklin” align=”center” _builder_version=”4.21.0″ _module_preset=”default” width=”21%” max_width=”49%” module_alignment=”center” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_text_color=”#0092FF” header_text_color=”#0092FF” header_2_text_color=”#000000″ background_color=”RGBA(255,255,255,0)” custom_margin=”-9px||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”]<\/p>\n

Interactivity has excellent results on memorization<\/b><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

“<\/span>You tell me, I forget. You teach me, I remember. You involve me, I learn <\/span><\/i>“Benjamin Franklin<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Section” _builder_version=”4.21.0″ _module_preset=”default” min_height=”129px” custom_margin=”40px||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”28px” text_line_height=”1.2em” header_2_font=”Montserrat|300|||||||” header_2_font_size=”28px” custom_margin=”||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”]<\/p>\n

Gamification, a veritable cocktail of happyness hormones<\/strong><\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”on|off|off” module_id=”collect” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFFFF” custom_margin=”20px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ disabled_on=”on|off|off” _builder_version=”4.19.5″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”|30px|31px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-dopamine.webp” title_text=”gamification-dopamine” _builder_version=”4.21.0″ _module_preset=”default” width=”64%” module_alignment=”center” custom_margin=”0px|0px|30px|0px|false|false” custom_padding=”|0px|30px|0px|false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#3480F3″ header_2_font=”Montserrat|700|||||||” header_2_text_color=”#3480F3″ header_2_font_size=”28px” header_3_font=”Montserrat|700|||||||” header_3_text_color=”#000000″ header_3_font_size=”28px” custom_margin=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

Dopamine: a catalyst for positive associations in learning<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” global_colors_info=”{}”]<\/p>\n

By triggering the release of the “feel-good” hormone, gamification offers an enriching experience<\/strong>. Instant rewards stimulate motivation and commitment. <\/span><\/p>\n

<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” global_colors_info=”{}”]<\/p>\n

By awarding virtual rewards for achieving learning objectives, users associate an interactive experience with positive emotions<\/strong>.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ disabled_on=”on|off|off” _builder_version=”4.27.4″ _module_preset=”default” min_height=”399.7px” custom_margin=”1px|auto|0px|auto|false|false” custom_padding=”0px|0px|0px|30px|false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.19.5″ _module_preset=”default” custom_padding=”|20px|||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#8300E9″ header_2_font=”Montserrat|700|||||||” header_2_text_color=”#0092FF” header_2_font_size=”28px” header_3_font=”Montserrat|700|||||||” header_3_text_color=”#000000″ header_3_font_size=”28px” custom_margin=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

Success and happiness, the benefits of serotonin<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” custom_margin=”0px||10px||false|false” custom_padding=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

The release of serotonin in the brain<\/strong> is triggered<\/span>triggered by memories of past successes (winning a game, an award or a prize)<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” width=”100%” custom_margin=”|-58px|0px||false|false” custom_padding=”|0px|0px||false|false” global_colors_info=”{}”]<\/p>\n

This positive retrospection has a beneficial effect on mood. This can help maintain motivation<\/strong>, boost self-esteem and keep you involved in an interactive campaign. <\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-serotonine.webp” title_text=”gamification-serotonin” align=”center” _builder_version=”4.21.0″ _module_preset=”default” width=”64%” module_alignment=”center” custom_margin=”-39px|30px|30px|30px|false|false” custom_padding=”0px|0px|30px|0px|false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ disabled_on=”on|off|off” _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”|30px|31px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-endorphine.webp” title_text=”gamification-endorphin” _builder_version=”4.21.0″ _module_preset=”default” width=”64%” module_alignment=”center” custom_margin=”-32px|30px|31px|30px|false|false” custom_padding=”0px|0px|30px|0px|false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#0092FF” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#0092FF” header_2_font_size=”28px” header_3_font=”Montserrat|700|||||||” header_3_text_color=”#000000″ header_3_font_size=”28px” custom_margin=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

Stress reduction and endorphin release<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” global_colors_info=”{}”]<\/p>\n

Interactive experiences can trigger excitement<\/strong>, releasing endorphins secreted by the brain.<\/span><\/p>\n

<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” global_colors_info=”{}”]<\/p>\n

This natural body analgesic can reduce stress, anxiety and create a sense of euphoria<\/strong>, fostering a state of mind conducive to learning and engagement.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|on” module_id=”collect” _builder_version=”4.21.0″ _module_preset=”default” background_color=”#FFFFFF” custom_margin=”20px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” locked=”off” global_colors_info=”{}”][et_pb_row use_custom_gutter=”on” gutter_width=”1″ disabled_on=”off|off|on” _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”||||false|false” custom_padding=”||31px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#0092FF” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#0092FF” header_2_font_size=”28px” header_3_font=”Montserrat|700|||||||” header_3_text_color=”#000000″ header_3_font_size=”28px” custom_margin=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

Dopamine and positive associations<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” global_colors_info=”{}”]<\/p>\n

By triggering the release of the “feel-good” hormone, gamification offers an enriching experience<\/strong>.<\/span><\/p>\n

<\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-dopamine.webp” title_text=”gamification-dopamine” _builder_version=”4.21.0″ _module_preset=”default” module_alignment=”center” custom_margin=”0px|0px|10px|0px|false|false” custom_padding=”|0px|10px|0px|false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” global_colors_info=”{}”]<\/p>\n

By awarding virtual rewards for achieving learning objectives, users associate an interactive experience with positive emotions<\/strong>.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=”on” gutter_width=”1″ disabled_on=”off|off|on” _builder_version=”4.21.0″ _module_preset=”default” min_height=”399.7px” custom_margin=”1px|auto|0px|auto|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”|0px|||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#0092FF” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#0092FF” header_2_font_size=”28px” header_3_font=”Montserrat|700|||||||” header_3_text_color=”#000000″ header_3_font_size=”28px” custom_margin=”30px||10px||false|false” global_colors_info=”{}”]<\/p>\n

Success & happiness, the benefits of serotonin<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” custom_margin=”0px||10px||false|false” custom_padding=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

Its release in the brain<\/strong> is<\/span>triggered by the recall of past successes<\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-serotonine.webp” title_text=”gamification-serotonin” align=”center” _builder_version=”4.21.0″ _module_preset=”default” module_alignment=”center” custom_margin=”0px||30px||false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” width=”100%” custom_margin=”|0px|0px||false|false” custom_padding=”|0px|0px||false|false” global_colors_info=”{}”]<\/p>\n

This positive retrospection has a beneficial effect on mood. This can help maintain motivation<\/strong>, boost self-esteem and keep you involved in an interactive campaign. <\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=”on” gutter_width=”1″ disabled_on=”off|off|on” _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”|0px|31px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#0092FF” header_2_font_size=”28px” header_3_font=”Montserrat|700|||||||” header_3_text_color=”#000000″ header_3_font_size=”28px” custom_margin=”30px||10px||false|false” global_colors_info=”{}”]<\/p>\n

Stress reduction and endorphin release<\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat||||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” custom_margin=”0px||||false|false” custom_padding=”0px|0px||0px|false|false” global_colors_info=”{}”]<\/p>\n

Interactive experiences can trigger excitement<\/strong>, releasing endorphins secreted by the brain.<\/span><\/p>\n

<\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-endorphine.webp” title_text=”gamification-endorphin” align=”center” _builder_version=”4.21.0″ _module_preset=”default” module_alignment=”center” custom_margin=”0px||10px||false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” global_colors_info=”{}”]<\/p>\n

This natural body analgesic can reduce stress, anxiety and create a sense of euphoria<\/strong>, fostering a state of mind conducive to learning and engagement.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Section” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#F2F5FF” min_height=”129px” custom_margin=”30px||0px||false|false” custom_padding=”||50px||false|false” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ disabled_on=”on|off|off” _builder_version=”4.27.4″ _module_preset=”default” min_height=”399.7px” custom_margin=”30px|auto|0px|auto|false|false” custom_padding=”50px|0px|0px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.19.5″ _module_preset=”default” custom_padding=”|20px|||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#0092FF” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#000000″ header_2_font_size=”28px” header_3_font=”Montserrat||||||||” header_3_text_color=”#0092FF” header_3_font_size=”31px” custom_margin=”30px||10px||false|false” global_colors_info=”{}”]<\/p>\n

The need for recognition, a major lever for gamification<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” custom_margin=”0px||10px||false|false” custom_padding=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

Endowments are an excellent way to <\/span>reward users<\/b> on a game campaign for a brand or retailer.<\/span><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” width=”100%” custom_margin=”|-58px|0px||false|false” custom_padding=”|0px|0px||false|false” global_colors_info=”{}”]This engagement technique is based on a fundamental human desire to be recognized and appreciated, as well as a natural tendency to compare oneself with others.[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/04\/reconnaissance-gamification.webp” title_text=”gamification-recognition” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”-17px|-10px|0px|0px|false|false” custom_padding=”|0px|0px|0px|false|false” border_radii=”on|15px|15px|15px|15px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=”on” gutter_width=”1″ disabled_on=”off|off|on” _builder_version=”4.21.0″ _module_preset=”default” min_height=”399.7px” custom_margin=”1px|auto|0px|auto|false|false” custom_padding=”50px|0px|50px|0px|true|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”|0px||0px|false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#0092FF” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#000000″ header_2_font_size=”28px” header_3_font=”Montserrat||||||||” header_3_text_color=”#000000″ header_3_font_size=”31px” custom_margin=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

The need for recognition, a major lever<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” custom_margin=”0px||10px||false|false” custom_padding=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

Endowments are an excellent way to <\/span>reward users<\/b> on a game campaign<\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/04\/reconnaissance-gamification.webp” title_text=”gamification-recognition” align=”center” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”10px|0px|15px|0px|false|false” custom_padding=”|0px|20px|0px|false|false” border_radii=”on|15px|15px|15px|15px” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” width=”100%” custom_margin=”|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” global_colors_info=”{}”]<\/p>\n

This engagement technique is based on a fundamental human desire to be recognized and appreciated, as well as a natural tendency to compare oneself with others.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”50px||||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”28px” text_line_height=”1.2em” header_2_font=”Montserrat|300|||||||” header_2_font_size=”28px” custom_margin=”||30px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”]<\/p>\n

Discover some<\/span> ex<\/b>examples of gamification <\/b>from our customers<\/span><\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/05\/bandit-manchot-la-redoute.webp” alt=”Slot machine la redoute” title_text=”slot-machine-la-redoute” url=”https:\/\/www.adictiz.com\/en\/project\/slot-machine\/” url_new_window=”on” _builder_version=”4.21.0″ _module_preset=”default” border_radii=”on|10px|10px|10px|10px” box_shadow_style=”preset1″ box_shadow_color=”rgba(0,0,0,0.14)” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/05\/roue-chance-tefal.webp” alt=”tefal wheel of fortune” title_text=”roue-chance-tefal” url=”https:\/\/www.adictiz.com\/en\/project\/wheel-of-fortune\/” url_new_window=”on” _builder_version=”4.21.0″ _module_preset=”default” border_radii=”on|10px|10px|10px|10px” box_shadow_style=”preset1″ box_shadow_color=”rgba(0,0,0,0.15)” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/03\/pinata-mcdo-client-adictiz.webp” alt=”pinata game customer example adictiz mcdo” title_text=”pinata-mcdo-client-adictiz” url=”https:\/\/www.adictiz.com\/en\/project\/pinata\/” url_new_window=”on” _builder_version=”4.21.0″ _module_preset=”default” border_radii=”on|10px|10px|10px|10px” box_shadow_style=”preset1″ box_shadow_color=”rgba(0,0,0,0.15)” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/05\/puzzle-circle-maxy-toys.webp” alt=”Puzzle circle maxy toys” title_text=”puzzle-circle-maxy-toys” url=”https:\/\/www.adictiz.com\/en\/project\/circle-puzzle\/” url_new_window=”on” _builder_version=”4.21.0″ _module_preset=”default” border_radii=”on|10px|10px|10px|10px” box_shadow_style=”preset1″ box_shadow_color=”rgba(0,0,0,0.14)” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/05\/concours-photo-lidl.webp” alt=”Lidl photo contest” title_text=”photo-contest-lidl-user-generated-content” url=”https:\/\/www.adictiz.com\/en\/project\/photo-contest\/” url_new_window=”on” _builder_version=”4.21.0″ _module_preset=”default” border_radii=”on|10px|10px|10px|10px” box_shadow_style=”preset1″ box_shadow_color=”rgba(0,0,0,0.15)” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/05\/penalty-rajasport.webp” alt=”Penalty game raja” title_text=”penalty-rajasport” url=”https:\/\/www.adictiz.com\/en\/project\/penalty-game\/” url_new_window=”on” _builder_version=”4.21.0″ _module_preset=”default” border_radii=”on|10px|10px|10px|10px” box_shadow_style=”preset1″ box_shadow_color=”rgba(0,0,0,0.15)” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFFFF” width=”100%” module_alignment=”center” custom_margin=”70px||80px||false|false” custom_margin_tablet=”” custom_margin_phone=”0px||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px|0px|0px|0px|false|false” custom_padding_tablet=”” custom_padding_phone=”0px||||false|false” locked=”off” global_colors_info=”{}”][et_pb_row disabled_on=”off|off|off” _builder_version=”4.27.4″ _module_preset=”default” width=”100%” width_tablet=”90%” width_phone=”90%” width_last_edited=”on|tablet” custom_margin=”1px||0px||false|false” custom_margin_tablet=”0px||-19px||false|false” custom_margin_phone=”0px||0px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px|30px|0px|30px|false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text content_tablet=”<\/p>\n

Over 200 brands<\/strong> trust Adictiz<\/a><\/span><\/h2>\n

” content_phone=”<\/p>\n

Over
200 brands<\/strong>
trust Adictiz<\/a><\/span><\/h2>\n

” content_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”30px” header_2_font=”Montserrat|300|||||||” header_2_font_size=”30px” header_2_line_height=”1.1em” custom_margin=”20px||30px||false|false” custom_margin_tablet=”17px||||false|false” custom_margin_phone=”30px||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px||||false|false” text_font_size_tablet=”30px” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” header_2_font_size_tablet=”28px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

Over 200 brands<\/strong> trust Adictiz<\/a><\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/04\/logo-client.webp” alt=”Customer adictiz mobile” title_text=”logo-client” src_tablet=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2025\/07\/logos-clients-1.webp” src_phone=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2025\/07\/Logo-mobile-1-2.webp” src_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” width=”100%” module_alignment=”center” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ disabled_on=”on|off|off” _builder_version=”4.27.4″ _module_preset=”default” width=”100%” max_width=”900px” module_alignment=”center” custom_margin=”10px||||false|false” custom_padding=”|0px||0px|false|false” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dipi_counter text_direction=”inline” count_to_number=”2009″ count_from_number=”2000″ _builder_version=”4.27.4″ _module_preset=”default” all_font=”|800|||||||” all_text_color=”#e6e8f7″ all_font_size=”1.8em” prefix_text_color=”#ECF1FF” prefix_font_size=”1.6em” number_text_color=”#e5e8fe” number_font_size=”1.6em” custom_margin=”||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][\/dipi_counter][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”|300|||||||” text_font_size=”16px” text_orientation=”center” custom_margin=”15px||||false|false” custom_padding=”|0px|||false|false” global_colors_info=”{}”]<\/p>\n

Year of creation<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dipi_counter prefix=”+” suffix=”M” text_direction=”inline” count_to_number=”100″ count_from_number=”100″ _builder_version=”4.27.4″ _module_preset=”default” all_font=”|800|||||||” all_text_color=”#e6e8f7″ all_font_size=”1.8em” prefix_text_color=”#e5e8fe” prefix_font_size=”1.6em” number_text_color=”#e5e8fe” number_font_size=”1.6em” suffix_text_color=”#e5e8fe” suffix_font_size=”1.6em” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][\/dipi_counter][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”|300|||||||” text_font_size=”16px” text_orientation=”center” custom_margin=”15px||||false|false” custom_padding=”|0px|||false|false” global_colors_info=”{}”]<\/p>\n

game sessions<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dipi_counter suffix=”%” text_direction=”inline” count_to_number=”99.99″ count_from_number=”99.90″ _builder_version=”4.27.4″ _module_preset=”default” all_font=”|800|||||||” all_text_color=”#e6e8f7″ all_font_size=”1.8em” prefix_font=”|800|||||||” prefix_text_color=”#e5e8fe” prefix_font_size=”1.6em” number_text_color=”#e5e8fe” number_font_size=”1.6em” suffix_text_color=”#e5e8fe” suffix_font_size=”1.6em” custom_margin=”||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][\/dipi_counter][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”|300|||||||” text_font_size=”16px” text_orientation=”center” custom_margin=”15px||||false|false” custom_padding=”|0px|||false|false” global_colors_info=”{}”]<\/p>\n

platform availability<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ disabled_on=”off|on|on” _builder_version=”4.27.4″ _module_preset=”default” width=”100%” max_width=”900px” module_alignment=”center” custom_margin=”20px||||false|false” custom_padding=”|0px||0px|false|false” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dipi_counter text_direction=”inline” count_to_number=”2009″ count_from_number=”2000″ _builder_version=”4.27.4″ _module_preset=”default” all_font=”|800|||||||” all_text_color=”#e6e8f7″ all_font_size=”1.8em” prefix_text_color=”#ECF1FF” number_text_color=”#e5e8fe” number_font_size=”1.6em” custom_margin=”-10px||0px||false|false” custom_padding=”0px||0px||false|false” prefix_font_size_tablet=”” prefix_font_size_phone=”” prefix_font_size_last_edited=”on|desktop” global_colors_info=”{}”][\/dipi_counter][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”|300|||||||” text_line_height=”1.2em” text_orientation=”center” custom_margin=”10px||||false|false” custom_padding=”|0px|||false|false” global_colors_info=”{}”]<\/p>\n

Year of creation<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dipi_counter prefix=”+” suffix=”M” text_direction=”inline” count_to_number=”100″ count_from_number=”100″ _builder_version=”4.27.4″ _module_preset=”default” all_font=”|800|||||||” all_text_color=”#e6e8f7″ all_font_size=”1.8em” prefix_text_color=”#e5e8fe” prefix_font_size=”1.6em” number_text_color=”#e5e8fe” number_font_size=”1.6em” suffix_text_color=”#e5e8fe” suffix_font_size=”1.6em” custom_margin=”-10px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][\/dipi_counter][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”|300|||||||” text_line_height=”1.2em” text_orientation=”center” custom_margin=”10px||||false|false” custom_padding=”|0px|||false|false” global_colors_info=”{}”]<\/p>\n

game sessions<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][dipi_counter suffix=”%” text_direction=”inline” count_to_number=”99.99″ count_from_number=”99.90″ _builder_version=”4.27.4″ _module_preset=”default” all_font=”|800|||||||” all_text_color=”#e6e8f7″ all_font_size=”1.8em” prefix_font=”|800|||||||” prefix_text_color=”#e5e8fe” prefix_font_size=”1.6em” number_text_color=”#e5e8fe” number_font_size=”1.6em” suffix_text_color=”#e5e8fe” suffix_font_size=”1.6em” custom_margin=”-10px||0px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”][\/dipi_counter][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”|300|||||||” text_line_height=”1.2em” text_orientation=”center” custom_margin=”10px||||false|false” custom_padding=”|0px|||false|false” global_colors_info=”{}”]<\/p>\n

platform availability<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_id=”create” _builder_version=”4.21.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|0px|0px|false|false” locked=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ disabled_on=”on|off|off” _builder_version=”4.19.5″ _module_preset=”default” min_height=”399.7px” custom_margin=”1px|auto|0px|auto|false|false” custom_padding=”100px|0px|0px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.19.5″ _module_preset=”default” custom_padding=”|20px|||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_text_color=”#0092FF” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#000000″ header_2_font_size=”28px” header_3_font=”Montserrat||||||||” header_3_text_color=”#000000″ header_3_font_size=”31px” custom_margin=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

The many benefits of a gamification marketing strategy<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.2em” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”]<\/p>\n

    \n
  • Engaging audiences<\/span><\/li>\n
  • Enhance customer knowledge<\/span><\/li>\n
  • Improve brand perception<\/span><\/li>\n<\/ul>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” width=”100%” custom_margin=”0px|-58px|0px||false|false” custom_padding=”0px|0px|0px||false|false” global_colors_info=”{}”]<\/p>\n

    In our article, discover how gamification can become the driving force behind the success of your next marketing campaigns.<\/p>\n

    [\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/blog\/gamification-the-driving-force-behind-successful-marketing-campaigns\/” button_text=”Read the article” button_alignment=”left” _builder_version=”4.27.4″ _module_preset=”6d021bf2-5ea5-457f-ba71-2921f83e1d40″ button_bg_color=”#000000″ global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-ses-avantages.webp” title_text=”gamification-benefits” _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”-17px|-10px|0px|0px|false|false” custom_padding=”|0px|0px|0px|false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=”on” gutter_width=”1″ disabled_on=”off|off|on” _builder_version=”4.21.0″ _module_preset=”default” min_height=”399.7px” custom_margin=”1px|auto|0px|auto|false|false” custom_padding=”100px|0px|0px|0px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”|0px||0px|false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Montserrat|800|||||||” text_text_color=”#0092ff” text_font_size=”32px” header_font=”Montserrat|700|||||||” header_2_font=”Montserrat|700|||||||” header_2_text_color=”#000000″ header_2_font_size=”28px” header_3_font=”Montserrat||||||||” header_3_text_color=”#0092FF” header_3_font_size=”31px” custom_margin=”0px||10px||false|false” global_colors_info=”{}”]<\/p>\n

    The benefits of a gamification strategy<\/h2>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2023\/07\/gamification-ses-avantages.webp” title_text=”gamification-benefits” _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”0px|0px|15px|0px|false|false” custom_padding=”|0px|0px|0px|false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_text_color=”#000000″ text_font_size=”16px” text_line_height=”1.2em” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”]<\/p>\n

    1. Engage your audiences
    <\/span>2. Strengthen customer knowledge
    <\/span>3. Improve brand perception<\/span><\/p>\n

    <\/span><\/p>\n

    [\/et_pb_text][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font=”|300|||||||” text_text_color=”#000000″ text_font_size=”16px” width=”100%” custom_margin=”0px|0px|0px||false|false” custom_padding=”0px|0px|0px||false|false” global_colors_info=”{}”]<\/p>\n

    In our article, discover how gamification can become the driving force behind the success of your next marketing campaigns.<\/p>\n

    [\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/blog\/gamification-the-driving-force-behind-successful-marketing-campaigns\/” button_text=”Read the article” _builder_version=”4.27.4″ _module_preset=”6d021bf2-5ea5-457f-ba71-2921f83e1d40″ button_bg_color=”#000000″ global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”100px||100px||false|false” hover_enabled=”0″ locked=”off” global_colors_info=”{}” sticky_enabled=”0″][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” background_color=”#008af9″ background_image=”https:\/\/www.adictiz.com\/wp-content\/uploads\/2026\/01\/motif-fond-bloc-demo-bleu.webp” border_radii=”on|20px|20px|20px|20px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text content_tablet=”<\/p>\n

    Adictiz, the platform to reach<\/strong>
    your marketing goals<\/strong><\/h2>\n

    ” content_phone=”<\/p>\n

    Adictiz,
    \nthe platform
    \nto reach
    \nyour marketing<\/strong>
    \ngoals<\/h2>\n

    ” content_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” header_font=”Montserrat|300|||||||” header_2_font=”|300|||||||” header_2_text_color=”#FFFFFF” header_2_font_size=”35px” custom_margin=”50px||20px||false|false” custom_padding_tablet=”” custom_padding_phone=”|20px||20px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

    A single platform to achieve your<\/strong>
    marketing goals<\/strong> through gamification<\/h2>\n

    [\/et_pb_text][et_pb_button button_url=”https:\/\/www.adictiz.com\/en\/demo\/” button_text=”Request a demo” _builder_version=”4.27.4″ _module_preset=”4cdfd194-8ce6-465d-bd5f-3d3e547cbb2d” button_text_color=”#000000″ button_bg_color=”#FFFFFF” custom_margin=”20px||50px||false|false” box_shadow_vertical=”13px” box_shadow_blur=”23px” box_shadow_color=”rgba(37,0,132,0.26)” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

    \n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t
    \n\t\t\t\t\t\n
    \n <”h1″ class=\"dipi-dh-main\">\n \n \n \n ”Gamification”\n <\/span>\n <\/span>\n <\/span>\n \n \n \n ”for\n <\/span>\n <\/span>\n <\/span>\n <\/”h1″>\n <\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n","protected":false},"author":4,"featured_media":14643,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"dipi_cpt_category":[],"class_list":["post-15349","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nGamification for marketing<\/title>\n<meta name=\"description\" content=\"Gamification involves making activities more stimulating. 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